Optimizing Twitter Engagement – Part 3: Tweet Length

Comments: 2

  • This corresponds with my own experience. I think longer tweets don’t get RT’ed as much as often you have to edit them down as the RT puts you over the 140 char. limit Many people just don’t bother and/or worry that they will offend the original tweeter by altering their tweet.

  • If most tweets happen to be in the 71-100 category, then most retweets will also fall here without necessarily pointing to real correlation between length and chance of retweet.

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