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How To Make Money On Twitter

How To Make Money On Twitter

Making money on Twitter requires more than just creating an account and posting promotional messages. This post gives you real advice for how to make money using this popular ,... read more

3 Ways To Build Your Twitter Brand By Tweeting Like The Stars

3 Ways To Build Your Twitter Brand By Tweeting Like The Stars

As IMA’s social media manager, one of the most commonly-asked questions I get related how to improve social media stats – and rightfully so. However, one question that is a... read more

Maximizing Twitter: 5 Key Ways for Small Businesses to Engage Through Conversations

Maximizing Twitter: 5 Key Ways for Small Businesses to Engage Through Conversations

One thing I have always liked best about Twitter is the conversations. Some people may think it’s nearly impossible to carry on a meaningful conversation when you’re limited to 140... read more

Getting Personal on Twitter: From Cat GIFs to Weird Tweets

Getting Personal on Twitter: From Cat GIFs to Weird Tweets

Brands on Twitter. We are so passionate on this subject that we released a report on it! It’s obvious that brands aren’t on Twitter to follow the preachings of Justin... read more

How Boost Your Twitter Engagement – A Data Driven Answer

How Boost Your Twitter Engagement – A Data Driven Answer

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Twitter has more than 555,000,000 (can you even pronounce that) registered users and 190,000,000 monthly visitors. Over 73% of U.S businesses have Twitter accounts. On average, more than 5700 Tweets... read more

49 Tweet Ideas To Start A Twitter Conversation

49 Tweet Ideas To Start A Twitter Conversation

How Do You Converse on Twitter? When I started writing this article, I noted down ‘50’ as the number of tweet ideas I wanted to share with you. I ended... read more

How Twitter’s New Advertising Feature Could Be A Game Changer

How Twitter’s New Advertising Feature Could Be A Game Changer

You may have seen a couple of posts ago that Twitter is looking to become a more commercial proposition for advertisers, introducing new ways in which businesses can leverage the... read more

What You Need to Know About Twitter

What You Need to Know About Twitter

Twitter is one of the most dynamic consumer engagement tools available. The issue is knowing to how use it. Simply starting an account and posting content is not enough to... read more

Tailor Telemarketing Into Your Tweets

Tailor Telemarketing Into Your Tweets

In general, marketing has come a long way from newspaper ads to targeted online advertising. But in spite of the history, it’s hard to tell how often B2B marketers stick... read more

Why I Won’t Follow You Back On Twitter

Why I Won’t Follow You Back On Twitter

Two years ago I wrote two articles that became very popular on my blog – 8 Reasons I Won’t Follow You on Twitter and 8 More Reasons I Won’t Follow... read more

How To Schedule Tweets With Images Using Twitter

How To Schedule Tweets With Images Using Twitter

This week’s #SocialMediaMinute will cover how to schedule tweets with images using Twitter. If you’ve ever tried to schedule tweets with images using a service like Hootsuite you probably know... read more

How Do You Know If Your Tweet Is Appropriate?

How Do You Know If Your Tweet Is Appropriate?

Every brand wants to capture consumer attention with messages that get shared around the world. Who doesn’t envy Oreo’s Super Bowl Tweet or Arby’s latest Grammy’s shout out? But there... read more

5 Fast Hacks To Increase Your Twitter Click Through Rate

5 Fast Hacks To Increase Your Twitter Click Through Rate

There are few things more satisfying to an online marketer than witnessing your brand’s Twitter account reach critical mass. All the work you put into building a large social platform... read more

How John Legere Increases T-Mobile's Bottom Line With Twitter

How John Legere Increases T-Mobile’s Bottom Line With Twitter

You won’t find many CEOs on Twitter using their own accounts to be the voice of a brand. And you probably won’t find any tweeting about crapping their pants –... read more

10 Things You Didn’t Know About Twitter

10 Things You Didn’t Know About Twitter

Twitter was born in 2006, on March 21, and it began life with a simple five-word message, as the first example of what would become universally famous as ‘tweets’. Eight... read more