Trends & News

The Friday#: 2 Weeks In The Life Of Simon Cowell


The Sizzle: Zynga The Fri-Up: Simon Cowell The Sauce: Bacon

The Sizzle

The Fri-Up

Two weeks in the life of Simon Cowell

Simon Cowell has had a tough couple of weeks since the unauthorised biography began to be serialised in The Sun on April 17th. The revelations which have come out so far have been varied, from an affair with fellow X-Factor host Danni Minogue, to the fact that he was once robbed by a one night stand. The media has gone for the predictable jugulars but we take a look at how the story panned out through social media.

Let’s take a look at the top tweeters mentioning Simon Cowell over the last two weeks:

There’s no huge surprise in the names that come up, but what are they saying about Cowell? @eonline is predictably dealing with the scandal in educating their 4m followers on “Five things we learned from the new unauthorised biography”. However, JessieJ, despite the book, exposes Simon Cowell as her celebrity crush! Meanwhile @Piersmorgan refrains on commenting on the biography but is tickled to note that the @DalaiLama has never heard of Cowell. Finally, let’s see the scandal in the worldcloud to check out the most heinous revelations according to the Twittersphere:

Among the allegations that have been widely discussed in the media, the most shocking allegation yet shines out: COLONIC IRRIGATIONS. And not just one, but in plural. Apologies if you’re just sitting down to your breakfast or lunch.

The Sauce

Recommended for YouWebcast: Sales and Marketing Alignment: 7 Steps To Implement Effective Sales Enablement

Something for the weekend:

A lesson in Aussie politics
Should you eat that bacon?
Airline complaint letter of the week

Hope you enjoyed the Friday#, have a great weekend.

If you haven’t already joined us on twitter – we’d love to see you there: @brandwatch

If you want demos on how to use our latest improvements to optimise your reports and social media monitoring it’s all on our blog.

If you’d like any support with using Brandwatch’s social media monitoring tool contact

  Discuss This Article

Comments: 0

Add a New Comment

Thank you for adding to the conversation!

Our comments are moderated. Your comment may not appear immediately.