Holiday Toys for Children's Hospital A.I. DuPont: The Spirit of Giving – Learn More ›

Trends & News

Social Sharing Buttons:  
All Trends & News Articles - Page 9
Women’s Business Ownership Act Turns 25

Women’s Business Ownership Act Turns 25

Trends & News

The Women’s Business Ownership Act, referred to by some as “the big bang of women’s entrepreneurship” recently had its 25th anniversary. (President Ronald Reagan signed the legislation on Oct. 25,... read more

Annual Business Scorecard Survey - Results

Annual Business Scorecard Survey – Results

Trends & News

The Intrafocus and Affiliates annual business scorecard survey is now complete and the results have been published, the executive summary is as follows: Now is the time for businesses and... read more

What If There Is No Net Neutrality?

What If There Is No Net Neutrality?

Trends & News

In the very near future, the Internet could actually resemble cable in that different sites will require varying fees depending on their “status.” Are you ready to pay more for... read more

85 People Have As Much Wealth As 3.5 Billion People

85 People Have As Much Wealth As 3.5 Billion People

Trends & News

Just think about that headline for a second… 85 people have as much wealth as 3.5 billion people. Eighty-five vs. Three and a half billion. Maybe looking at the words... read more

Using Digital to Encourage Competition in Retail Banking

Using Digital to Encourage Competition in Retail Banking

Trends & News

The need to increase competition in retail banking hit the headlines once again today with Ed Miliband arguing that the UK’s five major banks should be forced to sell off... read more

5 Companies Whose Holiday Campaigns Won Us Over

5 Companies Whose Holiday Campaigns Won Us Over

Trends & News

The 2013 holiday season brought in billions of dollars for retailers nationwide, which could have had something to do with these five heartwarming marketing campaigns. Holiday campaigns overall began even... read more

Did You Know? The Collaborative Economy is a $110B Market

Did You Know? The Collaborative Economy is a $110B Market

Trends & News

Statistics and expert opinions alike support the idea that the collaborative economy has the potential to be exceptionally profitable for vendors and buyers alike. And, because profits are so closely... read more

Can a Successful Ad Campaign Improve Your Social Sentiment?

Can a Successful Ad Campaign Improve Your Social Sentiment?

Trends & News

There is a lot of advice out there about what actions a brand can take in social media to improve its sentiment score. Tweet more, build a community, run a... read more

Sex Sells and So Do Sexy Men: The Objectification of Men in Advertising

Sex Sells and So Do Sexy Men: The Objectification of Men in Advertising

Trends & News

Source: Kraft We’ve all heard the age-old marketing mantra: sex sells. While I agree with this statement (to some extent), with the changing roles of women over the past several... read more

The 500 Fastest-Growing Charities & Why They're So Successful

The 500 Fastest-Growing Charities & Why They’re So Successful

Trends & News

What is in the fundraising DNA that makes a charity grow at a really rapid pace? In 2014, the Growth in Giving Initiative (GiGi) will measure and rank the three-year... read more

More Than 2/3 Rate Health Care Exchange Experience “Fair” or “Poor”: What Payers and Providers Can Do to Help Consumers

More Than 2/3 Rate Health Care Exchange Experience “Fair” or “Poor”: What Payers and Providers Can Do to Help Consumers

Trends & News

Visitors to the health care marketplaces report that the experience improved between October 2013 and December 2013. However, many – 69 percent – still only rate their experience as “fair”... read more

The Danger of Educating People Out of Their Creativity

The Danger of Educating People Out of Their Creativity

Trends & News

1

At this time of year the test scores of high school students from around the world are released. US student performance on the PISA Math, Reading and Science tests are... read more

What is the Millennial Mantra?

What is the Millennial Mantra?

Trends & News

I’ve seen and heard a number of different mantras assigned to millennials, most of which have been based on negative stereotypes. There’s been everything from “Me, Me, Me” to “Me,... read more

Are Teens the Holy Grail?

Are Teens the Holy Grail?

Trends & News

For a very long time, Baby Boomers were the largest generation (now surpassed by the Millennials) and they are currently the generation with the most expendable income. If this is... read more

3 Ways Millennials Have Changed the Game

3 Ways Millennials Have Changed the Game

Trends & News

To all advertisers, marketers, and HR specialists, please be aware that millennials have changed the game. Marketing to millennials has a new set of rules for 2014 and beyond. Much... read more