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The Key to Copycatting Virality

The Key to Copycatting Virality

Trends & News

It seems like most people on YouTube these days are hungry for one thing, and one thing only: millions of views—and they’ll do anything they can to get their content... read more

Why The Advertising World Should Care About Net Neutrality

Why The Advertising World Should Care About Net Neutrality

Trends & News

Do you like watching Netflix? Well, you probably didn’t if you had Comcast a few months ago. Comcast users were complaining that service wasn’t strong enough to provide adequate streaming... read more

World Wide Web – Is It Really 25 Years Old?

World Wide Web – Is It Really 25 Years Old?

Trends & News

World Wide Web – three words, huge impact. It is so much an every day part of our lives these days that it is hard to believe it is only... read more

25 Years On: WWWhat a Day!

25 Years On: WWWhat a Day!

Trends & News

On a misty day in March 1989, an unassuming worker bee at Cern – the physics research lab in Switzerland otherwise best known for the Large Hadron Collider which helped... read more

Bossy Ban Results in Broadcast Media Bossy Boom

Bossy Ban Results in Broadcast Media Bossy Boom

Trends & News

Girls Scouts of America and LeanIn.org have teamed up to ban the word “bossy”  from our vernacular and instead, encourage girls to become leaders. The campaign video includes Jennifer Garner,... read more

Why A List Without Women is like a Town Without Pity

Why A List Without Women is like a Town Without Pity

Trends & News

By Mari Kane Happy Women’s Month! Whoo-hoo! Look how far we’ve come! Every year, women get their own month, week, and day to be recognized for our achievements. What an... read more

For Rent: Lots Of Space (Not Digital)

For Rent: Lots Of Space (Not Digital)

Trends & News

It was Andrew Carnegie who advised, “Invest in land. They’re not making any more of it!” Of course those were simpler times. Steel mills, railroads, libraries. They all needed some... read more

Sexting and Cyberbullying - How Much is Television Playing a Role?

Sexting and Cyberbullying – How Much is Television Playing a Role?

Trends & News

Let me start out by saying I am not a prude.  Nor do I consider myself a conservative on most issues, certainly not when it comes to social issues.  I... read more

Consumers Reward Trusted Brands Despite Privacy Concerns

Consumers Reward Trusted Brands Despite Privacy Concerns

Trends & News

Your customer begins every morning at six o’clock. By noon she has already interacted with dozens of America’s most trusted brands like Amazon, Apple, and Google. As she ponders last... read more

Your Daylight Saving Time Survival Guide

Your Daylight Saving Time Survival Guide

Trends & News

Thing losing an hour of sleep is no big deal? Not so, say experts, who suggest these great tips for getting your internal clock back on track.... read more

SXSW Interactive Last Minute Tips for Noobs

SXSW Interactive Last Minute Tips for Noobs

Trends & News

Last year, I finally bit the bullet and purchased a full access pass to the South by Southwest (SXSW) Interactive Conference. As a local Austin resident, I had taken advantage... read more

4 Google Maps Updates Local Businesses Need to Know

4 Google Maps Updates Local Businesses Need to Know

Trends & News

A week ago, Google announced it is making the desktop version of Google Maps widely available. Many of the updates featured in the new Google Maps are designed for the... read more

Strategies for Retention of Health Exchange Enrollees Are Already Critical

Strategies for Retention of Health Exchange Enrollees Are Already Critical

Trends & News

The efforts of health insurance companies to acquire on-exchange policyholders have received lots of attention. And while there are many articles and reports noting that there is still much acquiring... read more

How To Create Your Own WhatsApp Success Story

How To Create Your Own WhatsApp Success Story

Trends & News

I wonder if one day we’ll be telling the story to our children of ‘where we were when we heard about WhatsApp selling to Facebook? Maybe not. Being in the... read more

Biodegradable Backlash: The Snack Bag That Was Too Noisy

Biodegradable Backlash: The Snack Bag That Was Too Noisy

Trends & News

PepsiCo’s first compostable snack food bag got complaints for being too noisy — and sent the company back to the packaging drawing board. Sometimes when companies take steps down the... read more