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Boomer Generation Will Redefine Retirement

Boomer Generation Will Redefine Retirement

Trends & News

Baby boomers have made their mark as a hard-working and ambitious generation, and all signals are pointing toward the likelihood that millions of boomers will not quietly slipping into retirement.... read more

The U.S. Gender Pay Gap, State by State

The U.S. Gender Pay Gap, State by State

Trends & News

As a business resource, Slideshare stands pretty much head and shoulders above most other content platforms. From presentations to educational content and more, you can find information and curated media... read more

An Empowering Era for Women in Ads – It’s About Time

An Empowering Era for Women in Ads – It’s About Time

Trends & News

Unfortunately, beauty, self-esteem, and confidence have long been things women (not all, but many) struggle with. And being constantly bombarded with advertisements featuring beyond gorgeous women hasn’t helped the fight... read more

Can Health Care Insurers Use the S-word in 2015 Marketing Campaigns?

Can Health Care Insurers Use the S-word in 2015 Marketing Campaigns?

Trends & News

Subsidies. The “S-word” is subsidies. Can (or should) insurers mention Affordable Care Act (ACA) subsidies in their marketing campaigns when selling 2015 plans this fall? First, let’s back up to... read more

Automotive Industry Embraces Vine in Digital Advertising Push

Automotive Industry Embraces Vine in Digital Advertising Push

Trends & News

In an attempt to reach consumers online, the automotive industry has increased spending on video advertising. In Q4 2013, the industry ranked second in the number of video ads viewed... read more

Security: The Early Years [Video]

Security: The Early Years [Video]

Trends & News

Looking back on our childhood…there was a time when the “threat landscape” was much simpler. When every activity or game was hide and seek. Our top priorities were to keep... read more

A Taco Bell Store

Who Owns the Doritos Locos Taco?

Trends & News

Earlier this month, a group of former Taco Bell interns claimed that they are the rightful inventors of Taco Bell’s infamous line of Doritos Locos Tacos, and that they have... read more

Internet Sales Tax Gives Amazon Sellers Compliance Headache

Internet Sales Tax Gives Amazon Sellers Compliance Headache

Trends & News

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It’s estimated that there are over 100,000 online retailers.  According to the U.S. Census Bureau, e-commerce sales for 2013 topped $263 billion. However, sellers on Amazon.com are facing compliance challenges... read more

Traditional Retailing, eCommerce and The Teen Effect

Traditional Retailing, eCommerce and The Teen Effect

Trends & News

The mall just isn’t what it used to be. Partly due to perceived safety issues and partly due to a fading level of interest, the mall is becoming less and... read more

Ready, Aim, Spend

Ready, Aim, Spend

Trends & News

Barely four months out of office, the recently retired, billionaire mayor of New York City is winning share of voice among TV stations covering the issue of gun control. While... read more

Comcast and Time Warner Merger

Top 5 Business Mistakes of 2014

Trends & News

It’s only April of 2014, and already there have been significant business blunders this year. What’s a blunder? A blunder is a careless and stupid mistake that at its worst... read more

Elections 2014: India Elections Launches 2014 Page

Elections 2014: India Elections Launches 2014 Page

Trends & News

We have already seen how social networking giants are doing their bit to make the 16th Lok Sabha Elections social and democratic. Two of our earlier articles provide a complete... read more

Millennials: How Well Do You Know Them?

Millennials: How Well Do You Know Them?

Trends & News

Millennials. Echo Boomers. Generation Y. Generation Next. Whatever you call them, today’s 20-somethings are tech-savvy, mobile, socially-conscious . . . and on their way to becoming tomorrow’s dominant consumer demographic.... read more

Why Television Without Pity is Still on the Internet

Why Television Without Pity is Still on the Internet

Trends & News

Online TV fandom came together to mourn when it was announced that NBCUniversal (NBCU) would be shutting down its recap site TelevisionWithoutPity.com (TWoP) on April 4th. Founded in the late... read more

Amazon Makes Grocery Shopping Easier; Supermarket Execs Sound Off on eCommerce

Amazon Makes Grocery Shopping Easier; Supermarket Execs Sound Off on eCommerce

Trends & News

As far as most folks are concerned, the actual shopping part of grocery shopping isn’t that bad. It’s the unloading-the-car portion of it that’s not exactly a good time. Loaded... read more