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Social Analysis Value When Brand Controversy Envelops the Conversation

Social Analysis Value When Brand Controversy Envelops the Conversation

Trends & News

How Social Media Analysis Helps Marketers Navigate Controversy Hobby Lobby is a national chain of retail arts and craft stores that first opened in 1972 in Oklahoma City, Oklahoma. Today,... read more

Deep Panda: Chinese Leaders Want to Reap the Benefits of Cyber Spying

Deep Panda: Chinese Leaders Want to Reap the Benefits of Cyber Spying

Trends & News

China shifted its focus from spying on the countries around China to spying on Iraq according to cyber experts who follow Chinese hacking. Called “Deep Panda” it appears China’s leaders... read more

World Cup Advertisers Evenly Split on Subtitles for Deaf Viewers

World Cup Advertisers Evenly Split on Subtitles for Deaf Viewers

Trends & News

Argentina and Germany aren’t the only FIFA World Cup powerhouses heading into Sunday’s final gleaming with pride.  A handful of big consumer brands have used the marketing power of World... read more

3 Ways Getting a Dog Made Me More Productive

3 Ways Getting a Dog Made Me More Productive

Trends & News

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I’ll admit it. I was looking for a short-term relationship — a low-risk commitment, if you will. I wanted a trial run with a guaranteed “out” if need be. What... read more

12 Startups in Israel You Should Know About

12 Startups in Israel You Should Know About

Trends & News

Israel is home to over 4,000 startups and is often referred to as the Silicon Valley of the Middle East. Here is 12 reasons why: Altair Semiconductor The world is... read more

Embracing Market Disruptions – The End of TV as We Know It

Embracing Market Disruptions – The End of TV as We Know It

Trends & News

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Many products, especially technology products, are marketed as revolutionary or game-changing. Most people know better than to trust marketers at face value. Disruptions to the market could be defined as... read more

Your Boss Uses Social Media More Than You Do

Your Boss Uses Social Media More Than You Do

Trends & News

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Research shows that company bosses like to use social networks at the same time as telling their staff to stop using them Company bosses have been shown as somewhat “two-faced”... read more

Google's Material Design Shows Why Your Company Needs a Style Guide

Google’s Material Design Shows Why Your Company Needs a Style Guide

Trends & News

At last week’s Google I/O 2014 Developers Conference, Google rolled out a lot of new tech, including new wearables and new phones. They also released one of the most exciting... read more

Experts from The Huffington Post, The Onion, Scholastic & Many More Will Reveal Their Digital Publishing Secrets at the Digital Publishing Innovation Summit, New York

Experts from The Huffington Post, The Onion, Scholastic & Many More Will Reveal Their Digital Publishing Secrets at the Digital Publishing Innovation Summit, New York

Trends & News

Publishing has come a long way from the printing presses of the past, but in the age of digital, there is a whole new array of challenges for publishers to... read more

New Intelligence Shows Apple Wants to Play with Other Digital Currencies

New Intelligence Shows Apple Wants to Play with Other Digital Currencies

Trends & News

Big tech players have a history of shaping pop culture, impacting our lifestyles with their clever marketing campaigns and branding strategies. Apple is known for playing this role all the... read more

Building Tomorrow's Workforce: Hot Jobs in Robotics

Building Tomorrow’s Workforce: Hot Jobs in Robotics

Trends & News

And all this time we’ve been worried about zombies. Ends up, the apocalypse may not involve the flesh-eating undead at all. The real apocalypse may involve scores of robots, and... read more

The 10 Internet Trend Charts You Need To See From Mary Meeker

The 10 Internet Trend Charts You Need To See From Mary Meeker

Trends & News

Every year around this time Mary Meeker puts out her famous Internet Trend Charts. I cover them every year because I think she has found a way to show all... read more

Same-Day Delivery Without the Drones and Without the Hassle

Same-Day Delivery Without the Drones and Without the Hassle

Trends & News

When Jeff Bezos told Charlie Rose on 60 Minutes that drones might one day be able to deliver packages the same day Amazon shoppers ordered a product, the rumor mill... read more

Competing Campaigns: Who Really Has the World’s Toughest Job?

Competing Campaigns: Who Really Has the World’s Toughest Job?

Trends & News

With Mother’s Day almost a month behind us, you may have already forgotten about the viral sensation, “World’s Toughest Job.” Thanks to the creativity of Mullen, I can guarantee you... read more

Hidden-Camera Public Service Announcements Flood the Online Video Space

Hidden-Camera Public Service Announcements Flood the Online Video Space

Trends & News

Piggybacking on the prevalent prankvertising trend, several charities have released hidden-camera PSAs to bolster support for a variety of social issues. These charities film random people reacting to distressing situations... read more