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New Reality Shows Feature Tech Start-Ups, Students Apply To More Colleges, Pinterest Board Covers

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New Reality Shows Feature Tech Start Ups, Students Apply To More Colleges, Pinterest Board Covers image lol cat reality 300x193Randi Zuckerberg — yes, the sister of Mark Zuckerberg and former Facebooker — is partnering with Bravo for a reality TV show (about finding the next young star of Silicon Valley. It also has a show in the works with Ben Huh who runs the LOLcats empire Cheezburger. We can see Millennials loving this new type of reality show that gives them a peek behind the curtain of their favorite tech start-ups) (CNN Money)

- The college application scene has gotten much more competitive (and students are changing their tactics to ensure they get accepted somewhere. They’re applying to more colleges, including a wide range of school types and sizes) (WSJ)

- Millennials’ favorite new social site, Pinterest, is giving its users a little more control (with customizable board covers. Previously, the most recent pin was the default board cover, which may not have represented the users’ vision for the board) (VentureBeat)

- Kindergarten might seem a little early to get kids on social media (but a New York school teacher is using Twitter as a tool to teach her class about reflecting on their day and how to edit themselves) (NY Times, reg required)

- The image of young, hip independent workers based out of their local coffee shop (isn’t accurate, according to a new study. Boomers and Xers are more likely to be independent workers, likely because they feel more confident in their work skills to strike out on their own compared to Millennial workers who are just getting started in their careers) (GigaOm)

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- Smartphone users have been app happy of late (with more than 50 million people downloading Draw Something in just 50 days. And in the first day of Instagram being available for Android, more than 1 million people downloaded it, much to the chagrin of some iPhone users) (Mashable) (CBSNews) (PCMag)

- Invisible Children released part two of its Kony 2012 video campaign today (called “Beyond Famous,” though it has received far less attention than its first short film. That could be partly because of the aftermath of the criticism of Invisible Children, and partly because Millennials’ excitement for causes can fade over time. This second video is a call to action, strategically timed to remind users of the April 20 event, “Cover The Night”) (HuffPo)

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