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Friday#: Coachella Festival

The Sizzle: Cowell vs computer The Fri-Up: Coachella The Sauce: Gothsuptrees

The Sizzle

The Fri-Up

Coachella 2012

Coachella the most glamourous of the US music festivals, held each April in the Californian desert. This year, over two weekends, between which the biggest names in music from the US and UK camp out in Hollywood.

This year, headliners include Radiohead, The Black Keys, Snoop Dogg and Dr Dre, but who was the most discussed artist of all the live acts playing over three days?

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First lets have a look at the biggest sites for coverage of the three day festival. Fig 1. Top sites for Coachella

Twitter and Facebook landing the top spots are no surprise considering the demographic of the festival: young, tech savvy (and beautiful). But it is interesting that an Australian rock blog actually cites more mentions than the Coachella site itself. Finally, the big reveal. With so many massive names on the line-up who could the most mentioned artist be? Fig 2. Wordcloud for Coachella weekend 1.

So technology stole the show. The hollogram of Tupac was the most talked about act of the festival’s first weekend. As we head into weekend two, it will be interesting to see if any living artist can compete this time.

The Sauce

Something for the weekend:

Mullet over
Goths up trees – that is all
Looking for a date this weekend?

Hope you enjoyed the Friday#, have a great weekend.

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