Loading Recent Tweets...
Sign up
Popular Today on Business 2 Community: All Popular Articles
advertisement

Tag: "marketing automation"

Page 2
Account Based Marketing to Create Enterprise Sales Success

Account Based Marketing to Create Enterprise Sales Success

B2B Perspective

You may have heard recently that Marketo has grown to a family of over 1,000 customers, which has been a tremendous success for our organization.  But almost more notable here... read more

Are You Optimizing the Top and Bottom of the Sales Funnel?

Are You Optimizing the Top and Bottom of the Sales Funnel?

B2B Perspective

In today’s B2B marketplace, revenue cycle management is all about the sales funnel. But if yours is less than streamlined, you may be leaking more leads than you convert. An... read more

5 Ways to Increase Webinar Attendance

Consumer Marketing

1

How do we get an audience to show up for an event? How do we get the busy executive to attend, the person who barely has enough time to get... read more

7 Ways To Generate More Sales Revenue With Marketing Automation

7 Ways To Generate More Sales Revenue With Marketing Automation

B2B Perspective

In a recent webinar, Mac McIntosh, Founding Partner of AcquireB2B, and Jep Castelein, Founder of LeadSloth (and new Principal Consultant at Marketo!) discussed the top seven ways to utilize marketing... read more

Marketing Agility And Marketing Automation

Marketing Agility And Marketing Automation

B2B Perspective

A couple of weeks ago I joined the Marketo consulting team and I’m excited to be part of such a fast-growing and successful organization. Before joining Marketo I was an... read more

An Overview of Inbound Marketing Automation

An Overview of Inbound Marketing Automation

Online Marketing

5

Inbound Marketing and Marketing Automation are relatively new ways to market. We’ll call this Inbound Marketing Automation or IMA in this post. The old approach to marketing relied on sending... read more