Popular Today on Business 2 Community: All Popular Articles
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Tag: "Branding"
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Is Your Web Site Sticky Enough?
1I don’t know about you, but as far as my way of learning goes, the quickest way for me to acquire any new skill (from learning geeky social media tricks... read more
Automobiles Go Sensory
There was a time when automobile engineering was all about power, performance and design. However, automobile manufacturers have long moved away from simply improving upon these aspects and are now... read more
Get Your Clients To Brag About You
Imagine that there were hundreds, or even thousands or people who were all recommending you. What would the impact be on your business? Granted that’s somewhat of a rhetorical question,... read more
Embracing Movement Marketing
Is it a new way of thinking or is it something that has been around for a long time but just flies under the radar in most companies. It’s definitely... read more
Twitter Just Redesigned How Your Brand and Customers Relate. Now It’s Your Turn.
Twitter is in the process of rolling out yet another complete redesign, and this one is not only gTwitter is rolling out a redesign that not only simplifies the user... read more
4 Ways To Combine The Power Of Your Brand With The Power Of The Web
BOSHspeaks-4 Ways to Combine the Power of Your Brand with the Power of the Web How do your create a solid foundation for integrating a social media plan into your... read more
Warning: LinkedIn Mistakes May Be Hazardous To Your Brand
Building a strong personal brand takes time, but destroying it takes only a moment—just ask Joe Paterno. Interactions on social media platforms can negatively affect your personal brand and ultimately... read more
Making People Feel Smart About Doing Business With You
I’m not quite sure why anyone decides to get into the grocery business. With margins of around 1%, one misstep and you’re hanging up the “Going Out Of Business Sign.”... read more
Advertising On Facebook?
Thankfully facebook seems to be doing the job properly when it comes to advertising. When new advertising mediums increase in popularity there is always the nagging feeling that they are... read more
Holiday Shopping Dilemma…
…when to buy. Between Black Friday, Cyber Monday and the fact that retailers continue to discount heavily throughout the holiday season, it’s difficult to know when to buy. What’s at... read more
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Will Brands Ditch the Facebook Like for Subscribe?
The Facebook “like” button has without a doubt been a huge success. Brands around the world have implemented the button on everything from their website to individual online products. However,... read more
Building Trust in Your Online Brand
2Is your brand trusted by its audience? Has your site established itself as something that can be trusted? Especially to a first time visitor? Does your site communicate to your... read more
Brand Against the Machine by John Morgan
It’s been a while since I did any book reviews here. Not that there weren’t a ton of books that could be reviewed – 2010 and 2011 saw more social... read more
Coupons: Another Perspective
Megan McArdle, in her May 11, 2011 article, Discriminatory Pricing, in the Atlantic, suggests that coupons are simply a way to distinguish between markets that exist for your offerings. She... read more
Facebook Tells Google To Go Get Their Shine Box
Nothing like some good old fashioned competition to bring out some good old fashioned condescension amongst adversaries. Wait ’til you read how Mark Zuckerberg described Google+. Before I get to... read more
