Sustainability

Water Cooperation With The United Nations
The end of March not only marks the official beginning of spring, but also holds one of my favorite holidays. Last week was the annual recognition of United Nations’ World Water... read more

4 Ways E-commerce Can Drive Conversions From Green Initiatives
Going green, online—is it worth it? The short answer is yes. Many marketers may not realize that catering specifically to this type of consumer can actually increase conversion rates, while... read more

Are We That Afraid of the Customer to Create a Paperless Society ?
What happened when Google decided to kill off Google Reader without asking us ? Nothing. Absolutely nothing. The networked world made a sort of squeaky protest and then moved on.... read more

Fix A Leak Week, Making Sure Every Drop Counts
Each year, upwards of 1 trillion gallons of water are wasted due to leaks in homes across the United States. On average, each American home loses more than 11,000 gallons... read more

Tips for Going Green for St. Patrick’s Day
There’s never been a better time to go green. Global warming is our reality, and planet Earth’s resources are being consumed by a swelling population. Waste is piling up. Join... read more

4 Ways Businesses Can Cut Their Electricity Overheads
Operating without electricity is virtually impossible for small businesses in today’s modern world. While electricity is certainly necessary, there are ways to lower your consumption and ultimately lower your electricity... read more

Ecosia: Environmentally Friendly Search
Ecosia.org is a search engine mask – the actual search engine is powered by Bing and Yahoo – that is dedicated to environmental sustainability. Like other search engines, Ecosia makes... read more

5 Reasons Businesses Should Switch to LED Lights
3Being energy-efficient and environmentally conscious has progressed from simply being a good idea to a way of life – not just for the Toyota Prius crowd, but for businesses looking... read more

Printing Policies: Allies in Fighting the Crisis
How, Who and Where are some of the questions that a Printing Policy can provide an answer and a solution to. In other words, a Printing Policy gathers the rules... read more

5 Innovative Solutions To Cut Costs and Promote A Greener Work Environment
1In the last few years, that workplace has changed dramatically, so that businesses can use entirely different processes and non-traditional business structures to get things done. Thanks to technology, there... read more

Climate Change Spotlighted At Inaugural Address And State Of The Union
President Obama is reinvigorating the discussion about climate change in his recent inaugural speech and during his State of the Union speech. It’s a little hard to believe, but this is the... read more

The Rise of Green Gamification
Who said going green had to be boring? Maybe the same people who believe games are just entertainment. Both myths are being shattered by the growing phenomenon of green gamification... read more

B2B Green Marketing
1While the primary reason for making the office an eco-friendly space is to be more responsible environmentally, a side benefit is it attracts business. How so? When clients are choosing... read more

e-Docs Replacing Paper in the Workplace as Part of Sustainability Efforts
The issues on global warming and climate change are prompting private companies to intensify their sustainability efforts. From big and complex processes like delivery schedule and route overhauls to reduce... read more

Failure To Act Is A Faulty Decision – Underinvestment In Infrastructure Has Dire Consequences
The American Society of Civil Engineers (ASCE), a pretty smart collection of experts, has been reporting on the economic consequences of underinvestment in our nation’s infrastructure for some time. Their... read more

