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Benefit Corporations and B Corps: The Latest Buzz Part 2

Sustainability

B Corporations and Benefit Corporations are changing the landscape of sustainable business. Here’s the latest from around the web about this important movement: Benefit Corporations and B Corps: The Latest Buzz Part 2 image benefit corporations and b corps the latest buzz 2

  • Everyone’s talking about the passing of Benefit Corporation legislation in California. The Capitol Weekly, the newspaper of California government and politics, recently announced that a “new breed of company” is coming to California.
  • The SF Gate also noted that “California can become a magnet for companies pursuing a triple bottom line,” especially since the Bay Area already has many socially-conscious companies.
  • Sustainable Industries features a good overview about the Benefit of Benefit Corporations, explaining what they are and noting that “triple bottom line businesses are getting legit.”
  • The emergence of Benefit Corporations of course has significant legal implications. This legal perspective explains the difference between Benefit Corporations and Flexible Purpose Corporations. Also, one of the attorneys who worked on Benefit Corporation legislation was recently interviewed by the Green Chamber of Commerce, and it’s well worth reading, which you can do here.
  • Two movements as powerful as B Corps and Occupy Wall Street can’t help but call for comparison, such as in this post by B Lab co-founder Andrew Kassoy, an analysis on the shared goals and different tactics of the two movements, and how B Corps are an alternative to big corporations (a post that previously appeared on this blog).
  • Did you know that there are B Corps in Canada? MaRS, which is “building Canada’s next generation of growth companies,” explains the B Corp Certification and a newspaper notes that a local company is one of only 20 B Corps in Canada.
  • The story of B Corp iContact, an email marketing and social media marketing company, was profiled in Time magazine – and it’s an inspiring account of the humble origins of a $50 million company.

Finally, for the first time in its 94-year history, Forbes magazine identified the top 30 social entrepreneurs. Guess who made the list? B Lab founders Jay Coen Gilbert, Bart Houlahan and Andrew Kassoy, plus B Corps New Leaf Paper, Gray Ghost Ventures, Freelancers Union, and Ignia. Congrats to all!

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