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I, Unique. You, Unique

Strategy

There will ever only be one of you — ever. In the history of the universe, you exist only once and you are it. There will never again be another person with your unique intellect, temperament, I, Unique. You, Unique image i unique you uniqueskills and abilities.

We often get stuck in a rut of who we are and what we can offer without really grasping the greatness that is contained in our uniqueness. We often fail to capitalize on our unique abilities. What limits us is a lack of understanding of our unique gifts, the community we create around us, and knowing the value of our role in life.

The greatness of uniqueness

You are the only person in the world that will ever see things they way you do. Your personality, experiences, insights, and your emotions all lead you to interact with the world differently from everyone else. You may be only slightly different, but it is different. Only you have seen what you have seen, in the way that you have seen them, and can come to the same conclusions. That voice is essential not only to the world immediately around you but in our every day interactions around the globe.

Our ability to reach beyond our geographies now exceeds our expectations – expectations we set not just a few years ago, but a few months ago. We are continuously amazed at how far and how fast we can reach around the planet. Therefore, your point of view may challenge or support another idea around the globe. You may never know it, or feel it, or see it, but it is, nonetheless, there. Don’t ever underestimate the value that your uniqueness has on the conversation.

The problem of ‘like-ness’

One of the universal truths of people is that we seek our own level; we find jobs, communities, partners, friends that align with our personalities and our abilities. Opposites may attract, but our “ecosystem” of personalities tends to mirror ourselves. My company has 63,000 global employees, but because of who I am I tend to find roles that suit me and people within those roles that compliment me. I did not going into Finance because I don’t have the head for it, but I did go into Marketing because I am slightly crazy.

The problem with all this likeness around us is that it tends to darken our uniqueness. We see our ideas, beliefs, skills, abilities, etc. similar to others around us and then tend to feel we don’t need to be unique – others either don’t need to see it, or someone else has that covered. The very system we put in place to help support us – to make life easier – is the very system that stifles our own “uniqueocity.” Even if you surround yourself with people in the same job with the same background, you can challenge or support that very community in a way only you can. That notion is inspiringly powerful.

Play well thy part

There was a great piece by Brent and Kate McKay What E’er Thou Art, Act Well Thy Part, concerned with knowing your role in life and being exceptional at it. Your unique talents will make you uniquely gifted in the roles you play in life – worker, partner, friend, child, parent, etc. We often look at the few who have a role we wish to have – too often because they have some fame, money or notoriety that comes with it. ”If only . . .” are the beginning steps down a dreaded path where our dreams become our masters.

Every role has value and we each have a responsibility to be the best – uniquely best – at our role. I may aspire to be a famous celebrity, but my unique talents are not suited for it. Nor is a celebrity enabled with my unique skillset to do what I do best. Let us revel in that – that we are better in what we do – uniquely better – than the most famous of famous. “They” could write this blog 100 times and never do it my uniquely perfect way.

I am, and forever will be, the only unique me. And right back at you!

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