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Start Meetings Quickly And Keep Them Short

Start Meetings Quickly And Keep Them Short
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The Pros and Cons of Online Retailers vs. Brick-and-Mortar Stores

The Pros and Cons of Online Retailers vs. Brick-and-Mortar Stores

Strategy

Moms love the convenience of online shopping – she can make a purchase in seconds from the comfort of her home. It means no more long lines with the kids... read more

10 Browser Shortcuts to Increase Conversion & Decrease Time Waste

10 Browser Shortcuts to Increase Conversion & Decrease Time Waste

Strategy

Every marketer knows how browser shortcuts are great time savers as they speed up your activities. only browser shortcuts can do a lot more than just save time, they can... read more

a paintbrush turns coal gold

Invention Scams are Real and Out to Get Your Money! How to Avoid Them.

Strategy

One of the most frustrating steps throughout in the invention process is when you reach the stage of actually getting a product to market. Many new inventors lack the funds... read more

Simple Neuromarketing Hacks That Increased Revenue by 65% In The First Round

Simple Neuromarketing Hacks That Increased Revenue by 65% In The First Round

Strategy

We’ve just finished our first round of tests with one of our new partners & have interesting results that can help in your next optimization test. The product enables customers... read more

Why Engagement isn’t a Definitive Indicator of Anything

Why Engagement isn’t a Definitive Indicator of Anything

Strategy

‘Engagement’ is frequently viewed as an ultimate measure of social media and content marketing success. How many ‘likes’, favourites and +1’s did a piece of content receive? How many shares or re-tweets?... read more


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The Destruction of Value

The Destruction of Value

Strategy

Concerned about your competitors leapfrogging you and destroying your value?  You shouldn’t be.  You and your organization do a much better job than they ever will. If you doubt that,... read more

The Least Known Secret of Success

The Least Known Secret of Success

Strategy

Daydreaming is the least understood brain activity and yet it’s the most powerful source of success, according to research psychologists in the US, Europe, China and Japan. This cross-cultural finding... read more

3 Marketing Strategies for Generating Valuable Referrals

3 Marketing Strategies for Generating Valuable Referrals

Strategy

eMarketer recently posted an article citing a Q1 2014 report from Gallup and Wells Fargo—it found that attracting customers, targeting business opportunities and finding work or new business was the... read more

How to Test Your Business Idea at (Almost) Zero Budget

How to Test Your Business Idea at (Almost) Zero Budget

Strategy

Who do you think of when I say “first in flight”? The Wright brothers, right? Interesting though, back then, it wasn’t the Wright brothers, but a man named Samuel Langley.... read more

collaboration

Why Collaboration Must Be Ingrained in Company Culture

Strategy

Collaboration is the root of success in many industries. Google began when Larry Page and Sergey Brin collaborated on a search engine that then gave birth to the technology giant... read more

Why Sometimes You Have To Say No To New Business

Why Sometimes You Have To Say No To New Business

Strategy

Not every lead is a good one. In my first year I’ve starting my company, while few and far between, I’ve actually had new business prospects that I’ve turned down.... read more

How to Build Brand Trust – 4 Essential Steps

How to Build Brand Trust – 4 Essential Steps

Strategy

Sadly the level of trust around the world has declined dramatically over the past few years – just look at the way people see the government, CEO’s, foreign countries with... read more