What is the fastest, best way to grow your business to the next level? Learn from those who did it. Here is a great resource for learning from the masters in business (and life).
Do you have a business hero? Someone who has learned crucial things that made his or her business grow?
Maybe Warren Buffett?
Robert Kiyosaki?
Suze Orman?
How would you feel if they told you they would be willing to sit down with you and share some of the secrets they discovered to expanding their business?
Would you “make” time in your schedule to meet with them?
What a dumb question. Of course you would!
Learning From The Masters Of Business
Good news. You can take advantage of something equally as good.
Many of these great business people have taken time to distill their business wisdom in a revolutionary device called… wait for it… a book.
“But Pat, I’m not really a reader.”
Not a problem. Did you know they now have something called an A-U-D-I-O book? You don’t have to read… you just have to listen!
“But, I don’t really have a lot of money to buy a book!” Hmmm… these days you can get a book for the price of a movie ticket.
I can’t imagine you choosing (the operative word) not to go to a movie, or out to dinner because you don’t have a lot of money.
Here is the truth. Almost all the business and marketing books I have consumed over the last 2 years (30+) I checked out of the library.
For free.
Most were audio books that I listened to while driving or exercising.
How hard is that?
The goal is to be a learner (learners ARE earners), whether reading or listening. But, you need to make it a priority.
No more excuses.
A Great Place To Start Learning
Visit my LinkedIn profile and scroll down toward the bottom to see a recommended reading list of great books you can read to grow your business (and better navigate in life).
There are tremendously insightful books like:
- Good To Great by Jim Collins (The key elements that caused certain businesses to take off after being mediocre for awhile). Who wouldn’t want to know that??
- Tested Advertising Methods by John Caples
- Influence: The Psychology Of Persuasion by Robert Cialdini
- Drive: The Surprising Truth About What Motivates Us by Daniel Pink
- Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely
- 25 other brilliant books that will change your world
Some are business books. Some are marketing/psychology books. Some are simply discerning books on people and life.
What You Need To Do Next
Expand your understanding. Learn the insights and wisdom of those ahead or above us.
That is the only way you will win in the marketplace.
Make the decision today to always being learning.
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