Free Webcast: Blogging in the Age of Modern Marketers – Learn More ›
Popular Today in Lifestyle: All Popular Articles

Nike Severs Ties With Livestrong


Nike had already made moves to distance itself from Lance Armstrong, and now its announced it will stop making its line of Livestrong products at the end of 2013. Nike dropped Armstrong’s personal sponsorship last Fall when the cyclist admitted to years of performance enhancing drug use. The cancer survivor also stepped down as chairman of his cancer charity, Livestrong, after delivering an apology to the staff.

Comments on this Article: 0

Add a Comment

Add a Comment:

Thank you for adding to the conversation!

Our comments are moderated. Your comment may not appear immediately.