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Buzzwords that Need to Die

Buzzwords that Need to Die
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Using Social Networks For Marketing

Using Social Networks For Marketing

The primary reason some ad campaigns have been so successful is they were placed where consumers could see them. Social media is quickly becoming the most effective tool for reaching... read more

Twitter Courts Journalists, Dialogue on LinkedIn and Stop Apologizing!

Twitter Courts Journalists, Dialogue on LinkedIn and Stop Apologizing!

Unfortunately, I couldn’t work the phrase “those pernicious PR people” into this grab bag post. Still, here are three bursts related to communications, albeit each longer than 140 characters. Twitter... read more

Social Selling. It’s Like A Birthday Cake.

Social Selling. It’s Like A Birthday Cake.

The term “social selling” is often over-used, misunderstood and intimidating. And, social selling is a very hot topic now at companies like SAP, IBM and Adobe. The recipe to successful... read more

Social Media for Robots – “I’m Sorry, I Can’t Do That, Dave”

Social Media for Robots – “I’m Sorry, I Can’t Do That, Dave”

The art of being human on social media Everyone loves robots. I’m an eighties child and was brought up on a staple diet of C3PO & R2D2, Ed 209 &... read more

If I Were Starting Social Media from Zero

If I Were Starting Social Media from Zero

A couple of months ago without notice, all of the social media sharing counters on my primary website had reverted to zero. Just like that, thousands of shares that had... read more


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Your Doctor Is Drowning In Debt [Infographic]

Your Doctor Is Drowning In Debt [Infographic]

Although a medical career is generally looked at as being one of the best paying, doctors today aren’t getting to see a whole lot of their earnings – it’s going... read more

6 Ways Your Facebook Page Can Make You Money

6 Ways Your Facebook Page Can Make You Money

In many ways your Facebook Page acts as a website, why can’t both make you money? We know that e-commerce has significantly increased in popularity in the past decade. Anyone can... read more

The Ultimate Google Plus Cheat Sheet

The Ultimate Google Plus Cheat Sheet

At the recent Google I/O event, many new features were released for Google Plus including a new layout, enhanced photos, hashtags and more. What does this mean for social media... read more

Top 6 Social Media No-Nos to Avoid

Top 6 Social Media No-Nos to Avoid

Everyone makes mistakes, but committing a major social media no-no has the potential of hindering your business’s hared-earned reputation. A good rule of thumb is, “when in doubt, don’t.” But,... read more

11 Ways to Generate Fresh Content Ideas for Your Facebook Page

11 Ways to Generate Fresh Content Ideas for Your Facebook Page

Writer’s block? Can’t figure out what to post on your Facebook page? You’re not alone. In fact, I bet if you surveyed all the fan page owners out there, they’d... read more