Gone are the days when you might pack a paper résumé, work samples and a cover letter into a large envelope and mail it to a company that is hiring. In fact, even attaching a resume to an email seems to be falling out of vogue. The key to the future of job hunting is and has always been social networking. We happen to live in an era where the Internet has digitized and democratized (but failed to monetize) that process. With all the different social networking sites available today, job seekers must market their own talents in a variety of different ways. The following tips will help you to land your dream job while utilizing the best social networking tools available.
- Clean up your Facebook account, and use it as a living, breathing résumé. Make sure all the photographs you are tagged in and post are something you wouldn’t mind your future boss seeing. Keep future employers in mind when posting any statuses. And above all, promote yourself. List your employment history, your interests and of course, all your other social media accounts. Most potential employers are going to attempt to find you on Facebook to learn a bit more about you — show them you have nothing to hide, and reveal your best self.
- Make sure you have a profile on LinkedIn. LinkedIn is the largest business social media networking site, and it is being used more by HR professionals to pre-screen candidates and subsequently recruit them. Make sure your profile is as detailed as possible, and try to get as many recommendations from past coworkers, colleagues and employers as possible.
- Utilizing cloud-based file sharing websites in order to easily transfer your résumé to any potential employers. The easier they can retrieve your résumé, the more likely you will be to get that interview and with a little bit of luck, the job.
- Write your résumé so that employers can easily find it. This means in addition to having a well-designed résumé, there should also be keywords placed strategically throughout it so that it comes up first in an employer’s search. Keywords should include words in the original job description, so that your résumé appears relevant.
- Include your social networking information on your business card. This way, when you are at a live networking event or you meet a new colleague in town, they will know how to connect with you online. The more connections you build through social networking, the more likely you are to be considered for the job you’ve always dreamed of.
Today’s global economy provides a competitive market, no matter what type of industry you are in or what your specialization is. It’s important to stay on top of the latest social media techniques, and to keep up with the ever-changing technology of today. It’s likely that you’ll never pick up a newspaper and flip through the classifieds again, and you may even be shying away from online job search engines. Social networking is not only the key to the future of business, but it may also be the key to your future employment and career as well. By utilizing social media — and doing it well — you will more than likely stand out as one of the best candidates for any given job. Not only will you prove you are qualified, you’ll show your future employer you are willing to stay on top of the changing times.