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How to Use Social Media to Grow Your Email Subscribers

How to Use Social Media to Grow Your Email Subscribers
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Social Media Face Off: Versace vs. Gucci

Social Media Face Off: Versace vs. Gucci

Fashion comes in all shapes, sizes and price points. High-fashion brands like Gucci and Versace are hot topics of conversation and desire. While some are naturally drawn to the exclusivity... read more

The Science of Posts: Top 5 Tips to Get You More Social Media Shares

The Science of Posts: Top 5 Tips to Get You More Social Media Shares

Do you want more shares? Who doesn’t? Every company Facebook page and Twitter account want to be the one trending on a news feed. Although not exact, there is a... read more

Social Media Lessons From 8 Tech Support Companies

Social Media Lessons From 8 Tech Support Companies

Social media offers an opportunity to connect with your customers in an unprecedented way, allowing you to observe and direct the conversation around your brand. However, considering social media for... read more

Are Social Media Logins Good or Bad For Business?

Are Social Media Logins Good or Bad For Business?

Target Consumers Better with Social Media Logins You’ve probably seen social media logins almost everywhere these days. But are they a good idea or not? Before we answer that question,... read more

Who’s in Charge? The Never-Ending Battle Between the US and the UK

Who’s in Charge? The Never-Ending Battle Between the US and the UK

A month ago we asked a series of questions to our digital communities to find out everything about them: from their work, their salary to their social media budgets, their... read more


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Social Media Niche Marketing Techniques

Social Media Niche Marketing Techniques

Most companies find it hard to comprehend ideal audience through conventional social networking platforms, such as Facebook, Twitter, and Google+. Nevertheless, you can certainly find your target audience by making... read more

Want Social Media ROI? Use Persona-Driven Content to Build Your Community

Want Social Media ROI? Use Persona-Driven Content to Build Your Community

Everyone wants social media ROI, but not everyone has the discipline to execute on strategy If you want to see social media ROI you need to create personas, and, more... read more

When Angry Customers Strike on Social Media

When Angry Customers Strike on Social Media

My 7-year-old niece, Mayah, loves to shop. And like many girls her age, Justice is her brand of choice. So when Christmas rolled around this past year, rather than taking... read more

What Is Social Reach and How Does It Impact My Business?

What Is Social Reach and How Does It Impact My Business?

Social reach is defined many ways, as you will find across the internet. My preferred definition of social reach is defined as the total number of people you are able... read more

6 Simple Social Media & SEO Tips to Drive Visits to Long-Form Content

6 Simple Social Media & SEO Tips to Drive Visits to Long-Form Content

You’ve got this writing thing down. You easily craft the long-form content that paralyzes other marketers. You know to share your content on social networks after it’s written. When readers... read more

Yes! Yes! Yes! How One Word Should Change How You Think About Social Storytelling

Yes! Yes! Yes! How One Word Should Change How You Think About Social Storytelling

Yes. Wrestling isn’t real. I get it. So as World Wrestling Entertainment (WWE) hones in on the biggest wrestling event of its calendar, there is a movement that should make... read more

The Social Media Marketing Secrets of Smart Savvy Bloggers

The Social Media Marketing Secrets of Smart Savvy Bloggers

The success of a blog can be judged on different aspects, but engagement will be a dominant factor in achieving the desired outcome. Using social media marketing to promote your... read more

The Seven Deadly Sins Of Social Media

The Seven Deadly Sins Of Social Media

1. Envy: Trying to make people jealous of you by flaunting status symbols. Wow, you look great in that designer dress, in that luxury car with your super model boyfriend.... read more

4 Tips to Pimp Up Your Pinterest Strategy

4 Tips to Pimp Up Your Pinterest Strategy

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Pinterest has really upped their game this year, introducing new ways for businesses to take advantage of this visual network. Preliminary data shows that it is driving 78% more revenue... read more

Social Marketing: Is Instagram Bigger Than Twitter?

Social Marketing: Is Instagram Bigger Than Twitter?

Nielsen: Tops of 2013 Seems like Instagram had grown so much, it is about to surpass Twitter in the number of average unique users, something that the execs at Twitter... read more