Social Media
Is Crowdfunding to Be Crowdless?
The JOBS Act has the potential to help entrepreneurs finance their small and emerging growth businesses through “crowdfunding,” but only if we get the costs right. In the year since... read more
Interview With Vinoo Chacko From WhistleTalk, An App That Provides Referral Recruitment With Social Elements
Today social is like a wrapper that is being embedded into every business; whether it is commerce, entertainment or hiring, the social capsule is being included too. Social Hiring is... read more
3 Reasons Why Your Company Should Pay Employees To Use Social Media
In my time at HootSuite, I’ve seen a sea change in the way that businesses approach employees’ social media use. Not long ago, few things were more taboo than chatting... read more
Eight Tips for Finding Leads Via Social Media
Social media is a sales channel right? If my brand is on social media, the leads will come flooding in… I will also find red hot leads by checking out... read more
#Music: Twitter’s Got a New Groove, But Does it Pulse to the Planet’s Beat?
Twitter #Music may be the latest in a line of Twitter spin-offs, but this latest effort appears to have been given a little more love. Twitter #Music is a standalone app... read more
Jaya Vindhayal, GS Of PUCL Arrested For Objectionable Post On Facebook. Arrests Made Under IT Act 66A While There Is A PIL Pending
I am no law student but vouch for Internet freedom. In the last one year I have developed a fair amount of knowledge on the IT Act 66A, thanks to... read more
Using Social Media to Build Customer Loyalty
1According to IBM’s Global CEO Study, one of the core issues CEOs around the world are faced with is the challenge of engaging customers as individuals. Harmut Jenner, CEO of... read more
Don’t Ever Do This on Social Media… A Story of Social Media Gone Very Wrong
As business owners we’ve all had bad days. Really bad days… but no bad day you’ve had can compare to the epic meltdown that occurred with Amy’s Baking Company Bakery... read more
How To Become A Social Media Marketing Specialist (Infographic)
For many, the term “social media” conjures up cute cat videos and the latest celebrity meme. But memes can take many forms. Increasingly, businesses are taking advantage of social media... read more
Why Snapchat is About so Much More Than Teens and Sexting
Snapchat seems to be attracting more interest recently with more users of and more questions about the mobile sharing app which allows you to send images and text (‘Snaps’) to... read more
Non-Profits Cash in on the Power of Social Media via Crowd Fundraising
If you run a non-profit organization or are raising money for a charity or non-profit cause, it’s time to ride the wave of the future and learn all there is... read more
Social Media: Effect, Affect and Infect?
Before social media came into existence, many of the things said on today’s blogs, Tweets, and other various social media venues, were said by word of mouth. Messages can become... read more
Uttar Pradesh Police PR Joins In The Social Media Brigade, Says “Tweet Complaints. Get Results”
In a mission to provide ‘better service’, the Uttar Pradesh Police Public Relations department has resorted to the use of social media armed with a brand new Facebook page created... read more
5 Basic Social Media Mistakes Brands Make
Social media marketing is a necessity in today’s fast digital world – and by now, you have the basics down. You know better than to let your social account become... read more
Top 6 Mistakes That Doom Your Social Media
Social media is a powerful tool in the quest to get leads – if it’s executed well. In fact, The 2013 State of Inbound Marketing Annual Report reveals that 14%... read more
