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How Social Media Can Help You Survive The SEO Hunger Games

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3 Types of Posts to Avoid on Social Media

3 Types of Posts to Avoid on Social Media

As much as people may try, it is difficult to separate professional and personal lives when it comes to social media. A recent study found that 45 percent of human... read more

Social Media Competitor Analysis

What’s Your Competition Up to On Social Media

I like to win. These days, I think a lot about winning because the end of the quarter is fast approaching. And one of the ways my performance is going... read more

Negativity and the Competition

Negativity and the Competition

With all of the recent chatter and excitement about Ello, it’s been a great opportunity to pause and consider the business model. As a review, Ello’s manifesto states that the... read more

Why Are Hashtags So Darn Important?

Why Are Hashtags So Darn Important?

Hashtags are everywhere. You can see them on sites like Facebook, Twitter, Pinterest, and Instagram, at events, or even on commercials and movie trailers. It’s not a surprise that one... read more

An Online Relationship By Any Other Name

An Online Relationship By Any Other Name

Robert Scoble, guru for Rackspace and a very well known personality in the social media world, wrote a post recently that sparked a very interesting and important conversation. The post... read more

How Your Personal Brand Can Be More Productive on Social Media

How Your Personal Brand Can Be More Productive on Social Media

Your time is valuable, and with just 24 hours in a day that seems to evaporate before our eyes, it’s more important than ever to make the best use of... read more

The 7 Most Common Social Media Mistakes Made By Marketers

The 7 Most Common Social Media Mistakes Made By Marketers

Like dinner tables, social media has manners and faux pas that all marketers must adhere to. Want to know the most common social media blunders? Read on and make sure... read more

5 Powerful Ways B2B Brands Can Amplify Their Social Media Campaigns

5 Powerful Ways B2B Brands Can Amplify Their Social Media Campaigns

While it may have taken some time, it seems that businesses have finally caught on to the importance of social media and the many ways an online presence can impact... read more

Snapchat Explained (By a Non-Millennial)

Snapchat Explained (By a Non-Millennial)

Snapchat launched in May 2014 as a way for people to send their friends images and videos that could be viewed for a very short time, and would then disappear... read more

3 Ways Businesses Can Add To The Digital Conversation

3 Ways Businesses Can Add To The Digital Conversation

In the past few years, social media has emerged as one of the biggest communication spheres on the planet. Alongside this, websites, blogs, forums, and dozens of other platforms have... read more

The Next Social Marketing Revolution

The Next Social Marketing Revolution

At Social Media Week Chicago yesterday, our CEO, Chris Maher, and Keller Fay Group COO Brad Fay talked with a packed house about “the next social-marketing revolution,” which will be... read more

Social Proof: What It Is, Why You Need It, and How to Get It

Social Proof: What It Is, Why You Need It, and How to Get It

What It Is When everyone is standing in line for something, you assume it must be good. When a movie is sold out, you assume it must be good. When... read more

How To Create Engaging Posts For Social Media During A Slow Day

How To Create Engaging Posts For Social Media During A Slow Day

It’s a fact – social media marketers do have their slow days. Perhaps people are on vacation or resources are being pulled for another project and there is not much... read more

social media marketing for a team of one

How to Successfully Manage a Social Media Campaign on Your Own

It’s not uncommon to have social media marketing teams consist of just one person. As a one-man or one-woman team, it’s impossible to do everything you know you should be... read more

When Posts Go Viral: Four Lessons

When Posts Go Viral: Four Lessons

You’ve been writing your fingers to the bone for years now, writing about everything you could think of for your business blog. You’ve covered all the major topics and included... read more