Content Before Klout – Why Social Influence Is More Than A Score

Comments: 2

  • NotKlout says:

    Nice post Adam, but you are far too kind and greatly underestimate the misleading nature of Klout. People trade ratings to increase their rankings, which has nothing to do with real influence, yes?

  • I’m a kind kind of guy. I can see how a subset of people may be using it for the sole purpose of going after the ratings and creating a whirlpool of sharing, which as you say is not real influence. I’m also still open to the possibility of what a smart practitioner can glean from Klout’s info and offerings. Any platform, whether it’s Klout, Twitter, Facebook, etc can cultivate groups of “seemingly” influential experts, so it’s up to us to evaluate and move from there.

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