5 Social Media Lessons Jeremy Lin Can Teach Marketers

Comments: 1

  • There are so many lessons for business owners, PR companies, agencies, etc to learn from the Jeremy Lin (I like “Linferno” best) craze. But the most important one is that he’s been a basketball player all his life. He’s played at a high level in high school, college and now the NBA. Just like in business, things don’t go “viral” right away. You have to put in the time, the effort, the hard work and get a little bit lucky too. His story is super sharable and that’s more important than a flash-in-the-pan streak of good games.

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