Social Business
The Basic Stages of a Social Business
The concept of a social business may be new, but many are already touting it as an effective strategy. This, based on the fact that it engages all aspects of... read more
Assistwindow, A Q&A Platform For Enterprises
One of the common behaviours of the human brain is to either ask a question or get impatient to reply to one. This was one of the common traits that... read more
How to Hire the Best Social Media Associate
Congratulations! Your company is now successful enough for you to afford hiring someone to take care of your social media accounts. In recent years, social media associates or specialists have... read more
Disruptive Hustle: The Key To Social Success
Once upon a time, being a brand on social media was enough to be considered innovative. Social networks were born as, and still are, uniquely personal arenas. They were not... read more
How To Manage Enterprise Wide Social Performance
In our previous post, we established a growing concern among large and mid size enterprises the inability to manage risk, governance and performance objectives. In essence, what we are seeing... read more
Social Business: There and Back Again
1Setting the stage to do social well in any organization is no small feat. Setting the stage inside a mature company that’s largely new to marketing is yet another. I... read more
Social Business Sales: My Name is Cornsalesio, Take Me to Your Leader
This title may make a few of you laugh, and a few of you think I have lost my mind. Either way, it got your attention enough to read this... read more
The New Social Sales Playbook
2The Buyers’ Journey Has Changed Buyers are no longer making decisions based on long, complex research and committee decisions. Today it’s harder to make old school sales work. Few execs... read more
Five Myths of Social Business Collaboration
Social Collaboration, or social business, is becoming a more common term in the workforce. With the advancements of social networks, mobile and cloud computing, many forward-thinking companies are seeking out... read more
Do You Really Need So Many Different Software Tools for Your Social Business?
The enterprise software market seems to have no memory. If you have been in it for more than a handful of years, you may have seen the repetitive patterns emerging.... read more
6 Social Media Metrics You Should Know
There are hundreds if not thousands of metrics you can track in social media. So how do you decide on which ones you want to focus on? I guess that... read more
Tips On How Social CRM Transforms Businesses
1Social media is one of the most significant forces reshaping the facets of business and management. Considering that the basic function of management is to empower people to be more... read more
Crowdfunding Pledges Expected to Double in 2013
2012, the year of crowdfunding is over; long live the year of crowdfunding. The platform, clearly, has come of age. At this year’s 6th Annual TechCrunch Crunchies Awards – the... read more
The Rise of Social Selling
5I don’t know if anyone can claim to have created or invented “social selling” even though I was a part in creating Social Selling University, I know I didn’t invent the... read more
Is Empathy The Secret Ingredient To A Social Business?
What separates a social business from a “regular” business? The truth is, identifying a social businesses and separating those traits from less social peers is not easy. I have suggested... read more
