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How Social Employees Can Be the Perfect Brand Ambassadors

How Social Employees Can Be the Perfect Brand Ambassadors
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Amex’s “Member Since” Legacy Goes Social

Amex’s “Member Since” Legacy Goes Social

There are many ways banks and credit unions can put Facebook apps to work, and we really love a new small – but mighty – one from American Express: “Member... read more

How Clean is Your Intranet?

How Clean is Your Intranet?

Think about your house, do you have an untidy draw, or cupboard? Even an entire room? If you do, I am sure you have good intentions of tidying it up... read more

5 Employee Volunteering Programs that Resonate

5 Employee Volunteering Programs that Resonate

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Nowadays, corporate volunteer programs are de regueur at most companies, at least those that take employee engagement seriously.  But while so many businesses are skillfully leading their employees along admirable... read more

Twitter Takes Center Stage As A Social Business Worktool

Twitter Takes Center Stage As A Social Business Worktool

Now that Twitter is going public, perhaps it will kick its outdated image to the curb. We can put to rest the comedians’ routines about a tweet as a goofy... read more

How to Start a Social Business

How to Start a Social Business

Social media isn’t something that you do, instead you have to be social. ~ Peter Thomson, Tickle: Digital marketing for tech companies While there is a lot of discussion on... read more


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Online Giving, Personalized: An Experiment

Online Giving, Personalized: An Experiment

This year, I decided to donate my birthday to charity. It’s not that I’m ashamed of my age and wanted to excuse myself from adding a year. I find my... read more

Social Business: You Can't Win Anything With Kids

Social Business: You Can’t Win Anything With Kids

Part 15 of The Business Communication Revolution Business books and blogs are typically full of US sporting metaphors and quotes. As a British reader with no interest in baseball, basketball... read more

Give Your Online Reputation a Boost with a Social Responsibility Policy

Give Your Online Reputation a Boost with a Social Responsibility Policy

Social responsibility policies are effective ways to generate goodwill for your business. According to an article in the Environmental Leader, a good social responsibility policy (or corporate responsibility policy, as... read more

Using Social Media to Promote Awareness for a Good Cause

Using Social Media to Promote Awareness for a Good Cause

Founded by Ian and Karen McAllister, Pacific Wild is a non-profit organization that has worked in Canada’s Great Bear Rainforest and with First Nations groups in the region for over... read more

Letter to a CEO: Why Your Volunteer and Giving Program Is Languishing

Letter to a CEO: Why Your Volunteer and Giving Program Is Languishing

Dear CEO: Your heart is in the right place, it really is. You know that corporate volunteering and giving are essential programs to have in place at your company if... read more

Do Best Practices Really Exist in the Realm of Social Business?

Do Best Practices Really Exist in the Realm of Social Business?

A quick Google search for “social media best practices” reveals 102 million results. If you narrow that down to “social business best practices,” you’ll end up with still impressive 82... read more

Employee Giving: A Fountain of Corporate Youth?

Employee Giving: A Fountain of Corporate Youth?

It’s no secret that corporate volunteer programs are a must.  One study (amongst many) shows that almost one-third of U.S. corporations now embrace some form of employee volunteering, representing a... read more

Wells Fargo to Manage Social Reputation Via New Command Centers

Wells Fargo to Manage Social Reputation Via New Command Centers

Despite the challenges social media presents to financial services companies, one thing is becoming clear: banks and credit card issuers are taking social conversations about their brands more and more... read more

13 Ways to Boost Activity on Your Social Business Pages

13 Ways to Boost Activity on Your Social Business Pages

So you have a Facebook page with a few thousand likes. You share relevant content, post inspiring quotes, humorous quips, and don’t trumpet yourself too much. So why are you... read more

Solve Project Communication Overheads Using Intranet Teams

Solve Project Communication Overheads Using Intranet Teams

I’ve worked in and with numerous companies around the world where Communication Overhead has been a major risk to delivery yet it still seems a curse for many Project Managers.... read more