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Bye Link Building. Hello Link Earning

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The Marriage of SEO and Valuable Content

The Marriage of SEO and Valuable Content

Search engine optimization has grown up, and if your SEO strategy isn’t focused on content optimization, read on. Search engine algorithms have evolved since the days of keyword-stuffing, link-buying and... read more

The Top 7 Guides to SEO

The Top 7 Guides to SEO

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This one is for the new beginners who are interested in SEO and looking to get an edge, and for the experienced ones who want a reference point for the... read more

Back to SEO Basics: Why Relevant External Links Matter

Back to SEO Basics: Why Relevant External Links Matter

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As a knowledgeable and methodical webmaster, you know that optimizing your website is a constant effort and that the World Wide Web is always evolving. You may have spent several... read more

Why Website Optimization Trumps Search Engine Optimization

Why Website Optimization Trumps Search Engine Optimization

While search engine optimization gets all the notoriety and attention, website optimization actually yields better results. Here’s how to do it. The terms search engine optimization and website optimization are... read more

Are You Getting Screwed by Google’s Pigeon Update?

Are You Getting Screwed by Google’s Pigeon Update?

In late July, Google released a new algorithm change nicknamed the Pigeon Update. Not to be confused with PigeonRank, a Google April Fool’s posting we reported on back in 2007,... read more

Google Boosts SEO for HTTPS Sites

Google Boosts SEO for HTTPS Sites

Does your website need to adapt to Google’s new algorithm? Just when you think you’ve nailed Google’s Panda, Hummingbird and Pigeon updates and properly optimized your website content for these... read more

Google Authorship Dead. What Next? Is This Going To Impact Author Rank?

Google Authorship Dead. What Next? Is This Going To Impact Author Rank?

We added the authorship markup code to our sites. We linked to our Google+ profiles. We linked back from our Google+ profile to the profile on our site. Why were... read more

How Can You Mend a Broken Link?

How Can You Mend a Broken Link?

How do you stop your links from going down?… Bee Gees aside, how about those links? Where would we be without them? Before links we had astericks * connected to... read more

Sitelinks: What They Are and Why They're Important for SEO

Sitelinks: What They Are and Why They’re Important for SEO

I’m sure you’ve seen sitelinks before, but you may not have realized it. Sitelinks are a specific listing format in the search engine results page (SERP) that show a website’s... read more

Negative Keywords: A Huge Positive for Your PPC Campaign

Negative Keywords: A Huge Positive for Your PPC Campaign

Imagine you’re at a wonderful burger restaurant. Food is great. Food is love, food is life. So naturally, you order one of everything on the menu. Stay with me here.... read more

7 Ways to Optimize Image Files for SEO

7 Ways to Optimize Image Files for SEO

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Have you ever puzzled over what image file types you should be using or if you really need to add file names and alt text to every image on your... read more

New Research on Impact of Google’s ‘Pigeon’ Update

New Research on Impact of Google’s ‘Pigeon’ Update

Have your Google Places search results been erratic lately? When Google released an update to its local search algorithm on (or around) July 24, named “Pigeon” by Search Engine Land... read more

Battle of the Engines: Google vs. Pinterest Search

Battle of the Engines: Google vs. Pinterest Search

With the arrival of Pinterest, a new player joined the competitive search engine landscape. As time passed, social-savvy journalists began noting the rising power of the plucky image-sharing website. Even... read more

Google Pigeon – The Latest Algorithm Update

Google Pigeon – The Latest Algorithm Update

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The latest in a long line of Google updates, both minor and major, the Pigeon update was rolled out on July 24, 2014 for results in US English. It has... read more

Does Responsive Web Design Convert Better?

Does Responsive Web Design Convert Better?

Nowadays mobile usage has hit the roof. Modern mobile phones such as smart phones and tablets have taken the place of desktops. These smartphones bring a lot of stuffs that... read more