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7 Ways to Optimize Image Files for SEO

7 Ways to Optimize Image Files for SEO
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Google’s New Pigeon Algorithm:  What Local Businesses Need to Know

Google’s New Pigeon Algorithm: What Local Businesses Need to Know

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The new Google “Pigeon” algorithm is specifically aimed at local “brick and mortar” businesses.  In other words, if you have a physical location (even if it is in your home)... read more

Optimize YouTube Videos for SEO: A Quick Guide

Optimize YouTube Videos for SEO: A Quick Guide

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Why do some YouTube videos rank better in Google search results than others? Can my videos get more views and perform better in search rankings? How can I optimize YouTube... read more

Excruciatingly Hard, Long Term, & Advanced Strategies for Link Building

Excruciatingly Hard, Long Term, & Advanced Strategies for Link Building

The title was deliberate. It’s designed to keep the lazy bums and “easy” link building wannabes. Google’s warpath to clean the web is intentional, thanks to petabytes of scrap that... read more

Google Webmaster Tools: The Must Know Features For SEO

Google Webmaster Tools: The Must Know Features For SEO

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Integrating analytics to your search engine optimization campaigns is a major step that you can take in order to magnify the results of your SEO digital marketing system. Among the... read more

LSI Keywords Can Help Your Content Rank Faster

LSI Keywords Can Help Your Content Rank Faster

An outdated myth is that if you want to rank your website content high in search engines, you should include keywords in it as many times as possible – what... read more

Will Semantic Search Predict Future Buyer Behavior?

Will Semantic Search Predict Future Buyer Behavior?

This post is the third and final of a multi-part series about the future of marketing and the role that semantic, context and intent will have on how we experience... read more

Making Better SEO Reports For Your Clients

Making Better SEO Reports For Your Clients

Ah, the SEO report. Sometimes the bane of our existence. Some agencies spend the majority of their time creating monthly detailed monstrosities, while others might send quick, white-labeled exports. Meanwhile,... read more

Keywords or Branded Keywords

Keywords or Branded Keywords

Mobile is changing the way we search the internet! Think about this statement for a moment and think about your own actions with your mobile device. You are looking for... read more

The Essential Digital Marketing Strategy: Local Search Engine Optimization

The Essential Digital Marketing Strategy: Local Search Engine Optimization

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Four-in-five consumers are turning to search engines to find information about local businesses, products and services. Those local searchers are turning into customers at a high rate. Eighteen percent of... read more

SEO Techniques that Work Best in 2014

SEO Techniques that Work Best in 2014

You already know how important search engine optimization is, but how do you actually employ it on your website and blog? And with all of the SEO tips rolling around the internet, how do... read more

Improve Your SEO With 6 Simple Fundamentals

Improve Your SEO With 6 Simple Fundamentals

There are always going to be individuals (and SEO agencies as well) constantly looking for the golden egg when it comes to top search rankings. There are always new theories... read more

SEO Is Not A Marketing Channel

SEO Is Not A Marketing Channel

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Dear SEOs – tell me if any of these scenarios sound familiar: “Hi SEO person – we need you to increase our ranking for these three keywords! Let me know... read more

Understanding Link Building vs SEO (via the Indy 500)

Understanding Link Building vs SEO (via the Indy 500)

Understanding the role that SEO and link building play in the success of a website is crucial for webmasters and business owners. Link building is often lumped together under the... read more

How To Find What People Are Searching For On The Web

How To Find What People Are Searching For On The Web

Steve Jobs quoted: “I’m very excited about having the Internet in my den.” Like many of us, Jobs was excited too about using the Internet and the opportunities it offers... read more

Google Analytics Keyword Workaround

Google Analytics Keyword Workaround

With more people opting for anonymous website browsing it is becoming increasingly harder to see how users find your site – in particular, which keywords they searched with. Inside your... read more