If you are handling SEO, or website optimization on your own, ensure that you are making the most of the experience and take advantage of the numerous free tools available. These tools are all available at no charge and make it much easier to handle all aspects of website optimization, from choosing keywords to analyzing the competition and boosting your rank within the search engines. While there are literally hundreds of tools available at no cost, the following 5 are among the best that you will find.
Google SEO Tools
Google offers several SEO tools to website owners, and as a leader in website optimization it is a good idea you turn to these free tools first. Here are a few of the best from Google.
Google AdWords Keywords: AdWords Keyword is probably the most commonly used and most helpful SEO tool. The Keyword tool helps you choose keywords based on the number of searches performed based on your criteria. For example, if you are a coffee shop in Nashville, your keywords would all relate to these two primary words. You can search for the top searched keywords for a number of different countries and have the option to search keyword ideas as well.
Related Resources from B2C
» Free Webcast: How To Create Killer Marketing Content
Google Analytics is another popular and commonly used SEO tool that can be beneficial to you. With this SEO tool you can learn so much about those who are visiting your website, allowing the chance to enhance their experience, make changes and much more. The tools allows you to understand how visitors are using your website, how long they stay on your site once they arrive, measure sales progress and much more.
Spider Test Tool
Wondering what the search engines see when they scan your site for placement within the search engine rankings? You need the Spider Test Tool, a free tool that reveals information likely to be saw by the spider when it is put to work. With the Spider Test Tool you can learn a great deal about your site and make many improvements to boost your search engine ranking.
Rank Checker is another awesome tool. It helps you discover where your website ranks on all of the major search engines including Google, Bing, Yahoo and many others. The tool is easy to use and provides you with advice and tips for improving your website rank as well.
Although not as important as some of the other SEO tactics, a meta tag is still very useful and should be optimized for the best results for your site. Have you ever paid attention to the short descriptions underneath a web page listing in a search engine? This is a meta-tag. It does plenty, including provoking customers to click your site because they like what they are reading. Furthermore you can improve your SEO rankings by using keywords in this description and the title. The Meta-tag generator will help you find the best meta- tag descriptions for your website based on your chosen keywords. This awesome tool can save tons of time and provide you with the 155-character descriptions that will truly inspire those clicks.
All of these SEO tools are available to all web owners, and again, they cost absolutely nothing to use. While there are dozens of other tools out there, heading for these first will truly benefit you!