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5 Reasons Local SEO is No Longer Optional

5 Reasons Local SEO is No Longer Optional
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Advanced SEO Techniques For A Better Website Ranking

Advanced SEO Techniques For A Better Website Ranking

Use These Advanced SEO Strategies for More Exposure How is your search engine ranking? Your website is “the” prime real estate for branding and visibility. How search engines rank your... read more

Negative SEO: Is It Real?

Negative SEO: Is It Real?

Negative SEO is very real and very dangerous. We at Lilac James understand this because our own website has been subject to a negative SEO attack since April this year.... read more

Meta Data Gears

Stop Overthinking Your Meta Data

Recently, while working with a client, a discussion about Meta Data was had – they were launching several new websites, and while I was contributing to the creation of their... read more

C-Level SEO – Metrics that Matter – Part 1

C-Level SEO – Metrics that Matter – Part 1

Metrics that influence brand engagement, brand perception, revenue and customer retention This is part one of a three part series on digital marketing metrics. Investment in marketing is increasingly important... read more

Penguin 3.0 is a Slow “Refresh” - Expect a Worldwide Rollout for Weeks and Not Days

Penguin 3.0 is a Slow “Refresh” – Expect a Worldwide Rollout for Weeks and Not Days

The much awaited Penguin update was rolled out last week and webmasters are hoping that they will either recover from the penalty or lose ranking, if have even deviated slightly... read more

It’s Not An SEO’s Job To Create Content

It’s Not An SEO’s Job To Create Content

Search Engine Watch blasted out this headline and accompanying post last week. It’s yet another piece of evidence for why we’re (and public relations) in a better position than SEO... read more

What To Do If Penguin 3.0 Didn't Help You

What To Do If Penguin 3.0 Didn’t Help You

It was recently confirmed by Pierre Far of Google UK on Google+ that they were in fact rolling out a Penguin refresh. Everyone was expecting a new Google Penguin update that... read more

Penguin 3.0 – What Does It Mean For Your Website?

Penguin 3.0 – What Does It Mean For Your Website?

Google has finally rolled out the latest update to its infamous Penguin algorithm after over a year of stagnation. Given that it’s been a while since the last Penguin update,... read more

Writers: Improve Your SEO Habits Through Artful Keyword Inclusion

Writers: Improve Your SEO Habits Through Artful Keyword Inclusion

Keywords are still useful for improving search rankings, but only when they’re used the right way. These ideas will help you incorporate keywords without compromising the quality of your writing.... read more