Product Management
Showrooming Affecting Traditional Retailers
Best Buy is counting on Amy Poehler’s humor to convey its branding message when its TV commercial airs on Super Bowl night. The company is hoping Poehler’s humor will get... read more
The Rise of Product Listing Ads: 2012 & Beyond
In October of 2012, Google successfully transitioned Google Product Search in the US to a commercial model built on Product Listing Ads (PLA). Though this enhanced shopping experience was faced... read more
Are Your New Product Ideas Attractive Enough?
It’s a common dilemma for most companies. You have multiple new product ideas, but how do you know which ones are the most attractive in terms of consumer or customer... read more
The Why And The How Of Order Management Optimization
From cutting costs to increasing customer satisfaction, a thorough e-commerce fulfillment process takes all necessary steps and precautions to make your brand shine. Here are the three realities and their... read more
The 7 Core Human Drives That Your Product Must Serve
You are in business to sell something. You are hoping that people will want to give you money in exchange for what you are selling. That won’t likely happen unless... read more
How to Manage Your Magento Multistore with WordPress Multisite
3The festive season has just ended and inspite of buzzes that our world is going to end……We proudly step into 2013. Since celebrations are over and we are back into... read more
Usability: How Do You Convince Them to See the World Through a Different Lens?
A friend asked me if I could take a quick look at a web interface that he was building. I reviewed the site and emailed him a few usability suggestions... read more
Usability: What a Project Manager Needs to Know
1Usability testing, as a part of a web or mobile development process, involves bringing in actual or representative users to try realistic tasks. The goal of usability testing is to make... read more
What Is SDLC?
Although SDLC development involves various structures and different forms, the base guidelines are all the same. The varied stages can have same name in for a methodology but the way... read more
Creating Budget or Cost Baselines for Projects
In Project Management, the term project baseline refers to an accepted and approved project plan. Besides the schedule baseline, the cost/budget baseline is the most important part of a project... read more
Every Time a Bell Rings a Supply Chain Manager Gets Their Wings
The busiest time of year for shipping and shopping is closing in. The holiday season offers unique challenges to supply chain managers and logistics due to the increased demand for... read more
IT Asset Management and RFID Technology
1Consider the range of different devices in the typical data center or office environment. These assets are essential to the proper functioning of a business, and good asset management practices... read more
Why Sales Needs to Align With Product Management to Win More Business
1Quarter-inch drills or quarter-inch holes? Despite relying on each other for the success of their products, the Sales and Product teams often have a jarring relationship. This is far from... read more
How to Track Tools Effectively
Tracking your company’s tools is one of the most important responsibilities and functions that will take place in any work site. Indeed, tracking your tools efficiently and effectively makes it... read more
How To Conduct Your Next Kickoff Meeting
Kickoff meetings are the first meetings that you have with the project’s team, where you define the project’s building blocks, and map out the initial road map. The kickoff meetings... read more
