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Top Tips For a Successful Recall

Top Tips For a Successful Recall

Product Management

Effective recalls must run like a well-oiled machine. Every aspect needs to be coordinated and documented, while communications have to be well targeted. Correspondence between disparate partners creating and selling... read more

Drones Won’t Help With Your Distribution Management

Drones Won’t Help With Your Distribution Management

Product Management

Amazon has sent a letter to the Federal Aviation Administration requesting the ability to test drones. This would require the FAA to change its current stance where drones can only... read more

Rock The Pitch: The New Product Launch

Rock The Pitch: The New Product Launch

Product Management

A friend of mine – we’ll call him Harzog The Bold – runs a technology blog out of New York City. When I asked him for samples of good or... read more

Nice Little Package: How to Productize Your Service

Nice Little Package: How to Productize Your Service

Product Management

Consumer expectations have shifted significantly in the world of purchasing services. While we all experience professionals (e.g lawyers) and tradesmen (e.g. electricians) who expect to do work and just let... read more

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Display International Pricing the Right Way

Product Management

Most companies understand the importance of setting marketing-friendly prices as part of their international pricing strategy, but if you aren’t careful about how you display those prices, you can actually... read more


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Three Reasons Your Product Launch is Failing

Three Reasons Your Product Launch is Failing

Product Management

You don’t even need to consult the market research to know that launching a new product is cumbersome, complex and costly. Often a look around at the faces sitting at... read more

forecasting, ops rules

Combining Machine Learning and Optimization in Supply Chain Analytics

Product Management

Chief supply chain officers plan to invest in analytics, business intelligence, and other software tools to bring more visibility to their supply chains, according to “Orchestrating a customer-activated supply chain,”... read more

5 ways to rescue your project from poor performers

5 ways to rescue your project from poor performers

Product Management

Have you ever wondered about the reasons behind your project delay? Have you been in a situation where you don’t have answers to tell your client about the delay? Try... read more

Smarter Ways Toward New Product Development

Smarter Ways Toward New Product Development

Product Management

Using its own version of open innovation called Connect + Develop, Procter & Gamble is now accessing externally developed intellectual property to accelerate internal innovation. Is there a better way... read more

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Don’t Make These 4 Mistakes When Presenting Your Web Product

Product Management

How would you present your web product to a venture capitalist or journalist in 60 seconds? It’s a well-publicized fact that visitors to a website will only spend a few... read more

Shooting Product Photography and Video on the Cheap

Shooting Product Photography and Video on the Cheap

Product Management

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You’ve all seen them: websites chock full of stock photography. Low resolution product photos straight from the manufacturer, customer service girl in the top right. . . is this even... read more

American Manufacturing Struggles Through Its Comeback

American Manufacturing Struggles Through Its Comeback

Product Management

Has Past Erosion Finally Been Overcome? We love the comeback story of an underdog, but that doesn’t mean everyone believes our hero can make it though when the tale is... read more

What to Include in your Product Descriptions

What to Include in your Product Descriptions

Product Management

Six things to keep in mind when writing product descriptions One of the most crucial pieces of content your business needs to feature is product descriptions. If you want someone... read more

Knowing When and How to Patent a Product Idea

Knowing When and How to Patent a Product Idea

Product Management

Many would-be inventors and product designers find it difficult to determine when it’s time to move their product or invention idea forward and whether or not they require the protections... read more

10 Best Practices for Launching a Product

10 Best Practices for Launching a Product

Product Management

Your company needs to make waves this year. Perhaps campaigns took a tumble or initiatives fell off the radar. As a way of getting back on track, your boss comes... read more