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All Articles - Page 9
Leverage Pinterest Pins to Win

Leverage Pinterest Pins to Win

Pinterest is on fire.  It rapidly became one of the fastest growing social networks, and Pinterest’s social influence is now comparable to Twitter.  Recently, there have been a number of... read more

Critical Minute – This Place is Really Diverse, Really

Critical Minute – This Place is Really Diverse, Really

Public Relations

Florida. According to the 2010 U.S. Census, Florida had a population of almost 19 million. In terms of race and ethnicity, the state was: ·         75.0% White American ·         16.0% Black or African American ·         Less... read more

Is Your Team of Employees Helping or Hurting You?

Is Your Team of Employees Helping or Hurting You?

Human Resources

Ohhh I loved my pillow. I used to travel with it all of the time when I was a kid. This week, while I was at the Los Angeles airport... read more

How to Compress Your PowerPoint Files Down to Size

How to Compress Your PowerPoint Files Down to Size

Tech & Gadgets

Picture this – you’ve finally finished that PowerPoint presentation you’ve been working on. The data is compelling, the slides are tight, and the visuals are strong. Then you click Save... read more

What Social Media Marketers Should and Shouldn’t Do

What Social Media Marketers Should and Shouldn’t Do

A journalist contacted me with some questions about social media marketing that I hear quite often. I thought I’d share my responses here. These thoughts are particularly directed at B2B... read more


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The 4 Stages Of Leading An Organization

The 4 Stages Of Leading An Organization

Leadership

Every organization has leadership, in some form or another. The quality of this leadership may leave a lot to be desired, or perhaps it is ostensibly amazing. Most leaders see... read more

What Do Sites Like ‘Crunchbutton’ Mean for Multi-Channel Retailing?

What Do Sites Like ‘Crunchbutton’ Mean for Multi-Channel Retailing?

Business Innovation

Image by hodgers To be successful in the 21st century, multi-channel retailing is no longer an option but a necessity. You have to take your business wherever your customers are... read more

Wine, Steak, and the State of the U.S. Stock Market

Wine, Steak, and the State of the U.S. Stock Market

Finance

I was recently out to dinner with a friend who manages tens of millions of dollars in private equity. While the Dow and the S&P 500 are still within two... read more

Missing Mobile Optimization May Prompt Google Demotion

Missing Mobile Optimization May Prompt Google Demotion

Mobile & Apps

Failing to optimize your website for mobile visitors won’t just impact your traffic and prospective sales—it could also trigger a Google demotion, thereby decreasing your search visibility. According to a... read more

5 Brands That Are Doing Great Things on Instagram

5 Brands That Are Doing Great Things on Instagram

When I first joined Instagram, I was pretty skeptical. I thought Instagram was just an app that allowed people to parade as faux photographers and take pictures of food or,... read more

5 Actionable Tips to Bring Dead Content Marketing Campaigns to Life

5 Actionable Tips to Bring Dead Content Marketing Campaigns to Life

Content Marketing

1

Content marketing is a crucial activity that drives business growth by spreading brand awareness, facilitating brand engagement and building brand authority. But, what if it doesn’t work for you? What... read more

Who Wins in an Artificially Monetized World?

Who Wins in an Artificially Monetized World?

Finance

If there is going to be genuine economic growth in mature economies, the leadership will have to come from the U.S. economy. The convulsions taking place in the Japanese capital... read more

Life Lessons for Digital Business

Life Lessons for Digital Business

Digital Marketing

I had these thoughts on the bus today en route to work. It was rather dispiriting, since I’d planned to spend the whole time learning the 14 songs I’ll be... read more

Don’t Be A Content Marketing Dweeb: 5 Ways Not To Connect With Customers

Don’t Be A Content Marketing Dweeb: 5 Ways Not To Connect With Customers

Content Marketing

Conversation makes the world go round. In order to build and maintain healthy relationships with your friends, family members, coworkers, significant others, etc., you need to engage in healthy, two-way... read more

Truth Behind 1Q 2013 Earnings and What’s Next for Stocks

Truth Behind 1Q 2013 Earnings and What’s Next for Stocks

Finance

This shouldn’t be a surprise to the readers of Profit Confidential. According to an analysis done last week by the Wall Street Journal, in the first quarter of 2013, corporate... read more