8 Tips to Franchise Your Small Business
If you have a small business that can be easily replicated, then franchising may be one of the best ways to expand it at a fast pace. And if you... read more
Myntra Gets Creative On World Telecommunications Day With Dial For Style On Twitter
The 17th of May was World Telecommunications Day and who would have thought that a brand associated with fashion would make the most of it on Twitter! Well, Myntra.com, the... read more
How to Make a Big Ask Even if You’re a Small Nonprofit
Here’s something we could all stand to be reminded of from time to time: asking for help is a sign of strength, not weakness. But even if you know that’s... read more
An Innovative Approach to Knowledge Sharing — Review of Bloomfire
Most of us, as individual consumers, rarely get information from a single source. Instead, we use an assortment of sources and media to find out what we want. A similar... read more
5 Ways to Incorporate Visuals into Your Social Media for More Clicks, Hits, Oohs and Aahs
As more of us engage with social media via smartphones, we’re discovering that taking a picture “on-the-go” with a high-resolution phone is much easier than typing out a status update... read more
The Magnificent 7: Using the Seven Most Effective Lead Generation Tactics
When it comes to lead generation, many marketers aren’t sure which are the best marketing tactics to use to provide their company with the largest number of qualified leads. In... read more
3 Out of 4 Companies Are Taking the Wrong Approach to Sales Coaching
As you can imagine, I get to speak to a fair number of B2B-focused CEOs and sales leaders – and I can’t recall any of them ever disagreeing with the... read more
Senators Grill Apple CEO Over Tax Evasion Charges
Apple executives went before a US Senate panel Tuesday facing accusations of tax evasion. The California-based company’s CEO says they’ve done nothing wrong. Senators John McCain and Carl Levin have... read more
How to Make More Money by Giving Away Your Most Expensive Product
Executives at Pratt & Whitney, one of the largest jet engine manufacturers in the world, were facing several major problems that were proving to be difficult to solve. The most... read more
Fed to Tell These Companies to Give More Money Back to Investors?
3The U.S. banks may have had a strong hand in the Great Recession; taxpayers may have bailed them out; and the banks may have shrugged off the scorn of a... read more
Google’s Big Secret: What Search Engine Marketing Will Look Like Next Year
Search just ain’t what it used to be. Search engines used to be about helping customers find information. But new products like Google Now, Google Glass, and the redesigned Google... read more
Watched The IPL? Now Find and Tag Yourself in the Stadium With Vodafone Fancam
An experience can be relived through memories and photographs really help. For all those lucky souls who have had the good fortune and time to watch key IPL matches at... read more
11 Blogging Experts’ Secrets On How To Get More Subscribers
Why do some blogs have thousands of readers daily, while others struggle to break a dozen page views for each new article? The difference is often in the social media... read more
It’s a Vine, Vine Life
I have a lot of meetings with clients. That’s my job; to ensure my clients are receiving the best possible social media management. It’s amazing how each meeting varies. I... read more
3 Steps to Achieve Loyal Customer Gamers
It’s already accepted that gamification represents a real hook to gain the loyalty of Generation Y. As a follow up to my previous post, here are 3 main steps to... read more




