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15 Free Content Marketing Tools To Make Your Life Easier

15 Free Content Marketing Tools To Make Your Life Easier

Content Marketing

1

Content manager and content marketers lives can get a bit hectic. They spend a lot of time identifying what is seen as relevant and valuable content, in relation to their... read more

Four Steps to Fixing Your Biggest Customer Service Mistakes

Four Steps to Fixing Your Biggest Customer Service Mistakes

Customer Experience

There’s one big mistake you can make in your customer service, and, if you’ve read my earlier posts, you know this is a pet peeve of mine: Letting your process... read more

High Performance Teams – Misconceptions that Destroy Businesses

High Performance Teams – Misconceptions that Destroy Businesses

Leadership

The word team is probably one of the most misused words in the corporate lexicon. Everybody is part of a team and if you’re not, you feel like an outcast.... read more

What We Can Learn From The ER!

What We Can Learn From The ER!

Strategy

If you’ve ever had the misfortune to be taken to an Emergency Room, you know the concept of Triage. In triage, they aren’t trying to determine what caused your heart... read more

Donation Skimming: The New Danger to Donor Databases

Donation Skimming: The New Danger to Donor Databases

Non-Profit Marketing

There’s no doubt that online tools have revolutionized and democratized the way nonprofits manage peer-to-peer (P2P) campaigns, event registration and fundraising auctions. These incredibly powerful tools are available to all... read more

How Much of Yourself Do You Share on Social Media?

How Much of Yourself Do You Share on Social Media?

BrandViews / Buffer

Social media sites like Facebook and Twitter offer a unique opportunity to get close to people who are hundreds of miles away. You can share anything with anyone at any... read more

Dad Captures Daughter's Odd Selfie Session On Hidden Camera

Dad Captures Daughter’s Odd Selfie Session On Hidden Camera

Rob Beckham was driving the family automobile when he noticed something funny in the backseat of his car. Beckham’s teenage daughter was in the middle of an epic selfie session,... read more

Are Killer Robots On The Rise?

Are Killer Robots On The Rise?

Tech & Gadgets

A recent New York Times article warned of the future dangers robots could pose to the humans who work alongside them. The article cited the 33 deaths robots caused in the industrial... read more

Sales Lead Generation Activities Also Pursue Active Prospects

Sales Lead Generation Activities Also Pursue Active Prospects

B2B Marketing

You’ve heard it so many times: Prospects only buy because they want to. You can’t compel them anymore. They do their own research thanks to the internet. Most sales lead... read more

How To Get Over 400 Email Subscribers From One Article

How To Get Over 400 Email Subscribers From One Article

BrandViews / DigitalRelevance

Most marketers know that writing guest posts is a great way to build personal brand equity by sharing practical, data-backed expertise that helps the whole industry move forward. However, in... read more

10 Business Lessons From Shark Tank

10 Business Lessons From Shark Tank

Strategy

Now in its fifth season, viewers seemingly can’t get enough of ABC’s Shark Tank. It’s half drama, half business lesson and provides a taste of the fast pace, do-or-die entrepreneurial... read more

5 Writing Tips to Drive Your Readers to Action

5 Writing Tips to Drive Your Readers to Action

Communications

Think about this for a moment: what, exactly, is the purpose of a blog post? If you’re thinking increased traffic, audience exposure, and authority & brand building, you’re wrong. Those... read more

Understanding the Evolving Needs of Your Small Business Clients

Understanding the Evolving Needs of Your Small Business Clients

Small Business

Ah, yes! It would be much easier if we could read the minds of our small business clients. Short of a crystal ball, small business owners need to develop other... read more

Your First 365 Days in PR, Part 3 of 6: Do

Your First 365 Days in PR, Part 3 of 6: Do

Public Relations

Excelling during your first year in PR is all about setting yourself up for success with basic best practices. In this six-part series, we’ll dive into the anatomy of the... read more

The “Top Project Managers” – Biggest Obstacles

The “Top Project Managers” – Biggest Obstacles

Strategy

For the second post in this series, I talk to the project managers who made up the “Top 14 Project Managers to Follow on Twitter” List about what have been... read more