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All Articles - Page 7
Eight Things I Miss About Working in an Office (and Their Replacements)

Eight Things I Miss About Working in an Office (and Their Replacements)

Human Resources

Maybe you love working in an office. The long commute, the jostling with fellow worker bees in the elevators, and the lunches at your desk all contribute to your feeling... read more

With the Weather Turning Colder, Isn’t It Time to Turn Up Your Customer Service?

With the Weather Turning Colder, Isn’t It Time to Turn Up Your Customer Service?

Customer Experience

The summer holiday break is almost over, with autumn looming in the air. Children will start their new school year soon and September marks the start of the end of... read more

Public vs Private Cloud: The Disservice of Definitions

Public vs Private Cloud: The Disservice of Definitions

Cloud Computing

David Linthicum wrote an interesting blog post describing Private Clouds as a gateway drug to true integration of Public Clouds in the enterprise. David notes that technologies and vendors are emerging... read more

Why Are Millennials So Fickle With Their Brand Loyalty?

Why Are Millennials So Fickle With Their Brand Loyalty?

Loyalty Marketing

There have been numerous articles written on the topic of millennials, with emerging focus given on how millennial adults are disrupting the corporate workforce. The New York Times recently published... read more

B2B Marketers Still Struggle With Lead Nurturing

B2B Marketers Still Struggle With Lead Nurturing

B2B Marketing

I thought it was widely understood by now that staying in touch with a prospect who has shown some interest in your product or service can triple, even quadruple, lead-to-sales... read more

http://bit.ly/SanrioTimeline

Hello Kitty is Not a “Kitty”

Hello Kitty’s 40th Anniversary will be celebrated this year at Hello Kitty Con 2014.  Since her creation in 1974 by producer, Sanrio, Hello Kitty has been viewed as a white,... read more

The Reality of a Successful Startup (Infographic)

The Reality of a Successful Startup (Infographic)

Startups are all the rage in the U.S. right now. They are one of the few business opportunities left that offer a glimmer of hope for achieving the American Dream.... read more

Testing Your Content Marketing Chops When Your Career Is On The Line

Testing Your Content Marketing Chops When Your Career Is On The Line

Content Marketing

Suddenly, Heather Dopson found herself without a job. For the last two years, she was working at Infusionsoft in the Phoenix area, building the social and content marketing functions. The... read more

Pinterest Unveils New Analytics Tools: What Does This Mean for Your Brand?

Pinterest Unveils New Analytics Tools: What Does This Mean for Your Brand?

Pinterest unveiled their new analytics platform earlier this week as the latest addition to their Pinterest for business toolkit. After being announced in June and beta tested with a select... read more

How to Hire New Employees to Fit Your Company Culture

How to Hire New Employees to Fit Your Company Culture

Human Resources

Most small businesses have a clear definition of their core values, but many don’t realize that these core values are considered their “company culture.” When you hire new employees, your... read more

Do Website Popups Really Work?

Do Website Popups Really Work?

Online Marketing

If you’ve ever moved, you know it takes a long time to unpack and get everything in order. Lots of stuff gets lost in the shuffle between the old place... read more

7 Ways to Optimize Image Files for SEO

7 Ways to Optimize Image Files for SEO

1

Have you ever puzzled over what image file types you should be using or if you really need to add file names and alt text to every image on your... read more

You're Writing Blogs, But Are You Reading Them? [3 Reasons You Should]

You’re Writing Blogs, But Are You Reading Them? [3 Reasons You Should]

I never was a big reader. My mother fought and fought with me to get me to read as a child. As an adult I try to read, but I... read more

6 Ways to Build Consumer Trust in the Age of the Internet Guinea Pig

6 Ways to Build Consumer Trust in the Age of the Internet Guinea Pig

First, the news broke that Facebook toyed with its algorithms to see if surfacing sadder content could make users’ own posts sadder, and vice versa. Then OKCupid boldly admitted it... read more

7 Must Have Features of a Content Curation Tool

7 Must Have Features of a Content Curation Tool

Content Marketing

The profusion of Content Curation tools and Content Marketing tools in the marketing may be overwhelming. Specially if you are just new in the block of Social Media or trying... read more