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All Articles - Page 6
Crowd Funding: An Analysis of Various Platforms [Infographic]

Crowd Funding: An Analysis of Various Platforms [Infographic]

Crowd funding seems to be the latest trend nowadays. Projects like “The Veronica Mars Movie Project” received half of its funding in 4 hours on Kickstarter and musicians have shaken... read more

5 Simple Remedies To Heal Your Ailing Email Subject Lines

5 Simple Remedies To Heal Your Ailing Email Subject Lines

Email Marketing

In an ideal world, we’d all have 100% email open rates. After all, they signed up, so they want to see what we have to say, right? If only things... read more

Online Social Learning Platform LurnQ Partners With Plancess. Takes The $2 Billion Engineering Test Preparation Market Online

Online Social Learning Platform LurnQ Partners With Plancess. Takes The $2 Billion Engineering Test Preparation Market Online

Tech & Gadgets

LurnQ, the online social learning and teaching product from Technium Labs has announced its partnership with Plancess, India’s first company to provide study material for engineering entrance examinations prepared by... read more

Lawyers & Law Firms, Are You Paying Attention To Your Brand?

Lawyers & Law Firms, Are You Paying Attention To Your Brand?

Branding

A Guernsey Cow (Photo credit: Wikipedia) SUSPEND YOUR SKEPTICISM Put your skepticism on the shelf for just a few minutes, okay? I know some of you think you don’t need... read more

8 Tips to Franchise Your Small Business

8 Tips to Franchise Your Small Business

Small Business

If you have a small business that can be easily replicated, then franchising may be one of the best ways to expand it at a fast pace. And if you... read more


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Myntra Gets Creative On World Telecommunications Day With Dial For Style On Twitter

Myntra Gets Creative On World Telecommunications Day With Dial For Style On Twitter

The 17th of May was World Telecommunications Day and who would have thought that a brand associated with fashion would make the most of it on Twitter! Well, Myntra.com, the... read more

How to Make a Big Ask Even if You’re a Small Nonprofit

How to Make a Big Ask Even if You’re a Small Nonprofit

Online Marketing

Here’s something we could all stand to be reminded of from time to time: asking for help is a sign of strength, not weakness. But even if you know that’s... read more

An Innovative Approach to Knowledge Sharing — Review of Bloomfire

An Innovative Approach to Knowledge Sharing — Review of Bloomfire

Mobile & Apps

Most of us, as individual consumers, rarely get information from a single source. Instead, we use an assortment of sources and media to find out what we want. A similar... read more

5 Ways to Incorporate Visuals into Your Social Media for More Clicks, Hits, Oohs and Aahs

5 Ways to Incorporate Visuals into Your Social Media for More Clicks, Hits, Oohs and Aahs

As more of us engage with social media via smartphones, we’re discovering that taking a picture “on-the-go” with a high-resolution phone is much easier than typing out a status update... read more

The Magnificent 7: Using the Seven Most Effective Lead Generation Tactics

The Magnificent 7: Using the Seven Most Effective Lead Generation Tactics

Marketing

When it comes to lead generation, many marketers aren’t sure which are the best marketing tactics to use to provide their company with the largest number of qualified leads. In... read more

3 Out of 4 Companies Are Taking the Wrong Approach to Sales Coaching

3 Out of 4 Companies Are Taking the Wrong Approach to Sales Coaching

Sales Management

As you can imagine, I get to speak to a fair number of B2B-focused CEOs and sales leaders – and I can’t recall any of them ever disagreeing with the... read more

Senators Grill Apple CEO Over Tax Evasion Charges

Senators Grill Apple CEO Over Tax Evasion Charges

Tech & Gadgets

Apple executives went before a US Senate panel Tuesday facing accusations of tax evasion. The California-based company’s CEO says they’ve done nothing wrong. Senators John McCain and Carl Levin have... read more

How to Make More Money by Giving Away Your Most Expensive Product

How to Make More Money by Giving Away Your Most Expensive Product

Strategy

Executives at Pratt & Whitney, one of the largest jet engine manufacturers in the world, were facing several major problems that were proving to be difficult to solve. The most... read more

Fed to Tell These Companies to Give More Money Back to Investors?

Fed to Tell These Companies to Give More Money Back to Investors?

Finance

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The U.S. banks may have had a strong hand in the Great Recession; taxpayers may have bailed them out; and the banks may have shrugged off the scorn of a... read more

Google’s Big Secret: What Search Engine Marketing Will Look Like Next Year

Google’s Big Secret: What Search Engine Marketing Will Look Like Next Year

Online Marketing

Search just ain’t what it used to be. Search engines used to be about helping customers find information. But new products like Google Now, Google Glass, and the redesigned Google... read more