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Webinars, Attention and Memory: What Marketers Can Learn From Teachers

Webinars, Attention and Memory: What Marketers Can Learn From Teachers

B2B Marketing

We marketers can learn a lot from teachers. Our goals are very much the same:  we want our audience to remember our message.  What teachers have known for a long... read more

Apple Strives To Be Better As They Focus On Changing The World And Lives [VIDEO]

Apple Strives To Be Better As They Focus On Changing The World And Lives [VIDEO]

Strategically released the same week the U.S. celebrated Earth Day, Apple debuted their latest promotional video, Better, narrated by CEO Tim Cook, which is an environmentally-focused story on how Apple... read more

How to Embrace Workflows

How to Embrace Workflows

Strategy

Workflows. They’re like that friend who everyone is intimidated by, yet can’t get enough of.  They’re complicated. They’re complex. But they can do a LOT of good for your marketing... read more

NASDAQ Foreshadowing a Bearish Event?

NASDAQ Foreshadowing a Bearish Event?

Finance

The three-day buying streak last week offered some optimism that maybe the worst was over for the stock market, but my technical analysis of the charts indicates otherwise. While blue... read more

Orlando Teen Stabbed Over Facebook Post [Video]

Orlando Teen Stabbed Over Facebook Post [Video]

Orlando, FL – A 16-year-old is sweating attempted murder charges after stabbing a fellow student over a Facebook post. Yes, you read that right. People are officially being stabbed over... read more


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Piqora, A Visual Marketing Platform, Raises $7.7 Million

Piqora, A Visual Marketing Platform, Raises $7.7 Million

Piqora, a visual marketing platform that works with companies large and small, today announced it raised $7.7 million in Series A funding. The funding round was led by DFJ, and... read more

Facebook Hits $2.5 Billion In Revenue, Active Mobile Users Top 1 Billion

Facebook Hits $2.5 Billion In Revenue, Active Mobile Users Top 1 Billion

Facebook shared its Q1 2014 earnings today, and beat analyst expectations with revenue of $2.5 billion, a 72 percent increase compared to a year prior. Mobile ad revenue now accounts... read more

Goodbye Kylizzle: Kylie Jenner Says She’s Done With Vine

Goodbye Kylizzle: Kylie Jenner Says She’s Done With Vine

Kylie Jenner is done with Vine. The reality star sent out a message to her fans today saying that it was time to say goodbye to Kylizzle. Jenner didn’t give... read more

The Generation Screen

The Generation Screen

Generation Z Sometimes I watch my 10 year old son Jake using my phone and wonder, how in the world did he figure that out? They’re calling kids Jake’s age,... read more

Content Marketing in Finance is About Getting the Credit

Content Marketing in Finance is About Getting the Credit

Content Marketing

Is content marketing relevant to financial institutions like banks and credit card companies? This might be the year the Fortune 500 are spending big on things like hiring a Chief... read more

Crazy Grandma Photo Prank Will Make You Question Your Sanity [Video]

Crazy Grandma Photo Prank Will Make You Question Your Sanity [Video]

Redditor Rojugi wrote “the best pranks don’t scare or annoy, they make the victim question their own sanity” with the above video, submitted to r/videos today. To that, we say:... read more

For TV, Tumblr More Popular Than Twitter, Study Finds

For TV, Tumblr More Popular Than Twitter, Study Finds

Twitter is a great companion to TV, and recently the social network acquired two social TV analytics companies. According to a new study though, Tumblr sees more TV-related activity. The... read more

Ask the Right Questions When Considering Call Tracking Technology: Before, During, and After Calls

Ask the Right Questions When Considering Call Tracking Technology: Before, During, and After Calls

Marketing

Quick review: phone calls matter! There is a larger percentage of SMBs rating telephone leads as “good” or “excellent” than any other lead type, according to BIA/Kelsey. Thus, it is... read more

6 Ways to Make Financial Services Marketing More Relevant to Millennial Audiences

6 Ways to Make Financial Services Marketing More Relevant to Millennial Audiences

Marketing

You may feel like your marketing is doing everything right, but despite your efforts, you’re not reaching millennials effectively. Here are some tips you can try to better earn millennial... read more

B2B Marketing – New Tech, Old Challenge

B2B Marketing – New Tech, Old Challenge

Marketing

Recent developments in wearables like Glass actually bring to mind the age-old challenge of all marketers: relevance versus distraction. This challenge is can be a particularly sharp thorn on the... read more