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7 Habits of Highly Effective Lazy People
While those who did not fear hard work retrieved their Frisbees and tied their shoelaces, an elite few dreamed of a better way. And it was those dreams that brought us... read more
5 OnPage SEO Tips To Boost Your SERP
Every blogger, webmaster and internet marketer wants to increase website traffic so as to get more income, more readers and authority. This task is not so easy, but if planned... read more
The CMO’s Guide to the Chief Digital Officer
The CMO’s Guide to the Chief Digital Officer informs chief marketers about what CDOs mean for their businesses, brands, and careers. After outlining the market factors driving boards of directors... read more
Five Tips for Writing Great Online News Headlines
The headline is often referred to as the most important part of a news story or feature. It’s almost always the first part of an article that a reader will... read more
Random vs Planned Customer Service Experience
Every customer service experience action should serve a purpose in the overall customer service experience you want to deliver. The idea that your customer service experience actions should have a... read more
Twitter Courts Journalists, Dialogue on LinkedIn and Stop Apologizing!
Unfortunately, I couldn’t work the phrase “those pernicious PR people” into this grab bag post. Still, here are three bursts related to communications, albeit each longer than 140 characters. Twitter... read more
Email Marketing Campaigns and Social Connections
With social media’s impact on people today, both in business as well as on a personal level, it is extremely important for the social components of social media to be... read more
Social Selling. It’s Like A Birthday Cake.
The term “social selling” is often over-used, misunderstood and intimidating. And, social selling is a very hot topic now at companies like SAP, IBM and Adobe. The recipe to successful... read more
It’s The Small Things That Will Kill Your Business
I crashed my helicopter last week, one minute everything was fine then next minute the rotor blade decided to make a break for freedom, The result was inevitable…carnage. Before you... read more
7 Ways to Get Inspired and Organised for Your Small Business Website
Writing a brief for a web design is a tricky process and it can be hard to know where to start. So in this article we’re going to let you... read more
Social Media for Robots – “I’m Sorry, I Can’t Do That, Dave”
The art of being human on social media Everyone loves robots. I’m an eighties child and was brought up on a staple diet of C3PO & R2D2, Ed 209 &... read more
How To Win With Real-Time Marketing
As content marketing evolves, so do online audiences. With social media becoming an integral part of everything from education to entertainment, brands are learning that they can and should reach... read more
Manage Your Marketing: RFQs and RFPs in the Online World
If you are a marketer who does not work within a marketing department in a company, you know that receiving an RFQ (Request for Quote) or RFP (Request for proposal)... read more
