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3 Signs Your Social Media Marketing Sucks

3 Signs Your Social Media Marketing Sucks
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A Cautionary Tale of Content Marketing Gone Long(-Form)

A Cautionary Tale of Content Marketing Gone Long(-Form)

Content Marketing

On a Tuesday morning in July, the Internet had to regain its collective balance following a rare shockwave — the kind that only reverberates after a publisher releases a single,... read more

How To Find What People Are Searching For On The Web

How To Find What People Are Searching For On The Web

Steve Jobs quoted: “I’m very excited about having the Internet in my den.” Like many of us, Jobs was excited too about using the Internet and the opportunities it offers... read more

8 Simple Tips to Improve Your Lead Nurturing Campaigns

8 Simple Tips to Improve Your Lead Nurturing Campaigns

B2B Marketing

Lead nurturing campaigns are a great way to guide your leads through each stage of the buying cycle, moving them towards a purchase. By providing valuable content and meeting a... read more

Close More Deals With Three Basic "Social Selling" Tips

Close More Deals With Three Basic “Social Selling” Tips

Understanding prospects, customers and partners through social media is an important aspect to any customer-facing profession, especially for sales. Social and professional networks have opened up a whole new world... read more

Top 3 Marketing Myths Debunked

Top 3 Marketing Myths Debunked

Marketing

There are many myths when it comes to marketing. Sometimes it seems to make sense to mimic what others are doing rather than focusing on what would work in your... read more

The Best Way To Impact Your Business Is By Coaching Your People

The Best Way To Impact Your Business Is By Coaching Your People

BrandViews / Atomic Reach

What Do The Best Journalists, Writers, Professional Athletes and Accomplished Chefs Have In Common with Your Business? They are never complacent. They strive to become better every day, attack each... read more

Newsjacking: You’re Doing It Wrong

Newsjacking: You’re Doing It Wrong

BrandViews / DigitalRelevance

When Robin Williams died earlier this month the print and broadcast media frenzy that followed came in predictable and contemptible waves. Nothing sells like the death of an ‘A’-list celebrity... read more

10 Tactics To Increase Twitter Engagement

10 Tactics To Increase Twitter Engagement

Twitter can be an incredibly useful platform to promote your business and do some great social marketing. It can also prove useless if you’re not ensuring you focus on good... read more

Why Businesses Should Support Charities

Why Businesses Should Support Charities

Although the economic recession now seems to be a thing of the past, many businesses are probably approaching the future with trepidation – looking after their finances and only spending... read more

How Applicant Tracking Can Align Hiring Strategy With Hiring Practices

How Applicant Tracking Can Align Hiring Strategy With Hiring Practices

Human Resources

Recent research by the Brandon Hall Group found more than half of organizations (61 percent) feel their top talent acquisition priority is hiring better talent. However, upon further investigation, it’s... read more

5 Tips On How To Get A Digital Job After Your A-Levels

5 Tips On How To Get A Digital Job After Your A-Levels

Human Resources

The time is finally here: two years of hard work is (hopefully!) about to finally pay off and it’s time to go and collect those long-awaited A-Level results! But, before... read more

Peyton Manning Wins the Internet with Gatorade Spot

Peyton Manning’s Viral Gatorade Commercials Win The Internet

As a fan of Michael Jordan growing up, I never thought I would see another athlete step up and own the Gatorade ad platform. This week that athlete was revealed,... read more

Designing The Customer Experience For Our Efficiency, Not The Customers’

Designing The Customer Experience For Our Efficiency, Not The Customers’

Customer Experience

This afternoon, we had a problem with a critical tool that we use. I am currently on the road, running from meeting to meeting, but I had to address the... read more

The 6 Step Social Media Marketing Strategy Plan For Your Business

The 6 Step Social Media Marketing Strategy Plan For Your Business

Social media is more than just a fun way to engage and communicate with friends. It can be an extremely powerful business marketing tool if strategically implemented. A common mistake... read more

Viral Content

Your Quality Content Needs to go Viral – But HOW?

Content Marketing

5 secrets to creating viral content You’ve produced some great content, but getting it shared far and wide is more than just luck. Getting your content to go viral takes... read more