What Is The MOST Important Element Of A Landing Page?

Comments: 1

  • Good topic, Jennifer. I like how you get to the point immediately. Here’s my take:

    A landing page should gain the trust of your customers while helping them make a purchase, sign up for a newsletter, or perform some other action that you can use to track your conversion. Also, in PPC, it can help lower your cost per clicks.

    You can improve your landing pages by:
    – Featuring content that you can’t find anywhere else.
    – Not tricking or misleading people.
    – Making it easy for people to find what they’re looking for.

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