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5 Online Marketing Mistakes To Avoid

5 Online Marketing Mistakes To Avoid
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5 Paid Search Marketing Tips to Help Compete With Big Brands

5 Paid Search Marketing Tips to Help Compete With Big Brands

Online Marketing

There are so many small businesses that we encounter that assume running a paid search marketing campaign is out of their budget. They feel that they can’t compete with the... read more

5 Steps to Bridge the Gap Between Online Marketing and Sales

5 Steps to Bridge the Gap Between Online Marketing and Sales

Online Marketing

The biggest challenge in online marketing is generating business value out of campaigns. It’s rewarding to see your creative initiatives get likes or shares. But even the attention garnered by... read more

7 Myths About PPC Advertising Dispelled   

7 Myths About PPC Advertising Dispelled  

Online Marketing

It’s understandable that webmasters want all their advertising campaigns to produce results sooner rather than later. The reality of the situation is that it takes much longer to make these... read more

The Most Common Mistake for a Local Business Website

The Most Common Mistake for a Local Business Website

Online Marketing

The local business error we see more than any other You serve people within a limited geographic area. So when consumers in your area search for what you do or... read more

Using Covert Ops to Spy on Your Competitors' PPC Campaign

Using Covert Ops to Spy on Your Competitors’ PPC Campaign

Online Marketing

Time to break out your inner 007. Today we’re taking a look at your competition’s PPC tactics. Think of yourself as like a WWII spy, but instead sitting in your... read more

5 Myths Regarding Your Need for a Website

5 Myths Regarding Your Need for a Website

Online Marketing

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1. Not everyone needs a website. Whether you are selling a product, providing a service, or backing a cause, internet surfers are coming to your site for various reasons: To... read more

3 Easy Ways to Increase Site Conversions

3 Easy Ways to Increase Site Conversions

Online Marketing

Whether you’re looking to convert blog or website visitors to subscribers or prospects to clients, working to increase conversions on your site is never a wasted effort. Here are three... read more

Improve Your Marketing Campaigns with Google’s UTMs

Improve Your Marketing Campaigns with Google’s UTMs

Online Marketing

Ever wonder where your web traffic comes from? Or maybe if your email newsletter is actually earning any visitors for your website? Well boy, do I have good news for... read more

The #1 Reason Your Landing Page Isn’t Working

The #1 Reason Your Landing Page Isn’t Working

Online Marketing

You have a landing page. No, you have an AWESOME landing page. You’ve written some killer copy, found an inspiring image, and have ads directing tons of traffic to your... read more

How to Ruin Your Website and Ensure Your Customers Never Return

How to Ruin Your Website and Ensure Your Customers Never Return

Online Marketing

It probably won’t surprise you to know that according to the stats specialists from Marketing Grader, a majority of websites are underperforming when it comes to overall design, content, performance... read more

PPC Lead Generation: Increase Your Leads Now

PPC Lead Generation: Increase Your Leads Now

Online Marketing

Your business will not grow unless you are constantly generating new business, and PPC lead generation is a great way to help fuel that desired growth. An existing customer base... read more

Five Tricks for Turning Boring PPC Stats into Online Success

Top Five Tricks for Turning Boring PPC Stats into Online Success

Online Marketing

Statistics can be boring, but they are also necessary. While using pay-per-click (PPC) online requires a lot of observation when it comes to statistics, the good news is that there... read more

Protect Credit Card Data Entered On Your Website

Protect Credit Card Data Entered On Your Website

Online Marketing

SSL stands for Secure Socket Layer. It converts information into a (encrypted) special code that is sent over the internet to prevent unauthorized access. To collect credit card payments on... read more

How To Create Stellar Landing Page Copy That Converts

How To Create Stellar Landing Page Copy That Converts

Online Marketing

No matter how you’ve driven traffic to your landing page, whether through PPC, Social, or Email, it’s essential to create stellar copy that will make your traffic convert. It doesn’t... read more

Is Search Marketing More Like Following the Stock Market?

Is Search Marketing More Like Following the Stock Market?

Online Marketing

Every day, people write blog posts that tell you to get involved with Content Marketing or Google Hummingbird or Social Media or you will not see results. Frankly, companies are... read more