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Developer's Spotlight on 'Responsive Web Design'

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How eCommerce, Augmented & Virtual Reality will Redefine the Retail Experience

How eCommerce, Augmented & Virtual Reality will Redefine the Retail Experience

Online Marketing

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eCommerce; Augmented Reality (AR); Virtual Reality (VR): Three rapidly evolving digital technologies that have long held the theoretical promise of delivering more convenient, enhanced and immersive shopping experiences to consumers.... read more

The Beginner’s Guide To Google Analytics: Finding Your Way Around

The Beginner’s Guide To Google Analytics: Finding Your Way Around

Online Marketing

For some time, we’ve considered providing a beginner’s guide to understanding Google Analytics as a way to help new analytics users get acquainted with the system. We’ll soon be releasing... read more

Paid vs. Organic: Which Traffic Source Is Better?

Paid vs. Organic: Which Traffic Source Is Better?

Online Marketing

When it comes to search, deciding whether to dedicate resources to organic search efforts (SEO) or paid search efforts (PPC) is not easy. The right answer depends on a variety... read more

Diving Deeper into Search Network with Display Select

Diving Deeper into Search Network with Display Select

Online Marketing

To the uninitiated, the Google Display Network can be more than a little intimidating. Despite the vast potential of the GDN to expand AdWords advertisers’ reach, the costs and time... read more

Search Marketers: Don’t Forget to Keep an Eye on Your PPC Market Visibility

Search Marketers: Don’t Forget to Keep an Eye on Your PPC Market Visibility

Online Marketing

The most common search marketing question I hear from our telecom clients is: How am I doing against my competition? While it’s easy in the world of PPC to focus... read more


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Use Google Automation Tools to Make Your PPC Ads More Efficient

Use Google Automation Tools to Make Your PPC Ads More Efficient

Online Marketing

Ever wish you could schedule your pay per click (PPC) ads early in the morning for a new promotion? Or maybe you’re rolling out a new feature for your product... read more

Is Your Website Mobile Optimized?

Is Your Website Mobile Optimized?

Online Marketing

Mobile devices have become essential in our lives. Smartphones and other mobile devices are being used widely for internet browsing. It is becoming increasingly important that your website is optimized... read more

Online Shopping: Website Aesthetics vs. Website Performance

Online Shopping: Website Aesthetics vs. Website Performance

Online Marketing

Every year, the retail world holds its collective breath during the holidays. In the last several years, we have watched online sales with greater interest, as they become an increasingly... read more

Learn From my Mistakes: Use Internetiquette to Win Online Business!

Learn From my Mistakes: Use Internetiquette to Win Online Business!

Online Marketing

Today I am going to help you learn from my mistakes by teaching you a valuable lesson in Internetiquette. No need to thank me. Internetiquette is like real English, except... read more

7 Tips for Your Online Marketing Strategy

7 Tips for Your Online Marketing Strategy

Online Marketing

Here are 7 tips you can use and share socially that will help your business get back to the basics and realize what is important in digital marketing today. 1.... read more

What is a Website Conversion?

What is a Website Conversion?

Online Marketing

You’re a small business and you have a website. On your website you probably have at least one of the following items: A general contact form on your “Contact Us”... read more

FAQ: What’s the Real Impact of Website Content on Traffic?

FAQ: What’s the Real Impact of Website Content on Traffic?

Online Marketing

The magic word for business owners is almost always “more leads” but it’s important not to forget about traffic. Because after all, the traffic coming to your website will be... read more

How to Optimize Your Mobile Travel Site for Bookings

How to Optimize Your Mobile Travel Site for Bookings

Online Marketing

It was one of those days: I had to book a flight to Florida, but work got so busy I didn’t find a spare ten minutes to do it. When... read more

Working With Designers Should be Joyful, Not Painful

Working With Designers Should be Joyful, Not Painful

Online Marketing

Good designers are hard to find and sometimes even harder to work with. But it doesn’t need to be this way. It is common for a client to ask for... read more

Applying Hashtags for Increased Business

Applying Hashtags for Increased Business

Online Marketing

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Perhaps the most important part of current social media marketing is the hashtag. Hashtags (#) are used to group messages together based on topic, originally appearing on Twitter before spreading... read more