Online Marketing
Creating Effective Landing Pages
Landing pages have been around since the early days of e-commerce when entrepreneurs first realized they could sell their products to a broader market by making them available on the... read more
Having a User-friendly Landing Page for QR Codes
Your landing page on your website is critical to the success of your business. With technology at its current height of sophistication, considering QR codes in the design is critical... read more
Tech Wars: Is Google Taking Over the Online Universe?
1Is Google taking over the online universe? As anyone who takes time to review the laundry list of new service integrations and innovations that came out of the 2013 Google... read more
Internet Advertisers See Growth In New Markets And Mobile
This week, Rakuten LinkShare announced the finalists for the 2013 Golden Link Awards, an awards extravaganza that recognizes the year’s most successful online and offline affiliate marketers, advertisers, and publishers... read more
5 Ways to Reach Your Target Market Online
2Audience engagement is crucial for connecting with your target market online. There are a seemingly infinite number of brands that are vying for customer attention — some with seven figure... read more
Launching a Google Adwords Campaign – Is It As Easy As Adding Words?
Haven’t you heard? Google Adwords is instant advertising – just add water, or in this case, keywords. Alas, as with many things in life: if it sounds too good to... read more
5 Reasons Your Homepage Isn’t Doing its Job
Welcome to another edition of the “5 Reasons” blog series. This will be a weekly blog series, with a fresh post every Monday (I know its Wednesday, here’s why). Last... read more
Bricks ‘n’ Mortar Oughta – What Real World Businesses Can Learn From the Internet
If you work on the high street, you won’t need reminding that traditional, bricks and mortar retail is in big trouble. In these turbulent economic times, barely a week goes... read more
Practical Ways to Leverage Both Google Analytics & HubSpot
Let’s say that you’ve created a great new website and gone through hell and back to optimize everything for search engines. You were an alt-text wizard with every image and... read more
How To: Fix Common Web Design Mistakes
You spent months and months designing what you thought would be a great website. You researched colors, logos, and trends tirelessly. Nitpicked every little thing until you got it just... read more
Is Your Website Optimized for Mobile Platforms?
1Mobile marketing has incredible reach and a huge user base, giving it massive potential. Why? Today more than ever, people are reliant on mobile devices for communicating by voice, text and email, buying... read more
What Makes A Great Website?
We are a digital agency and receive calls and enquiries every day regarding web design for businesses with little or no online marketing experience. Since there is a substantial financial... read more
Internet Marketing When You Have No Time
1Which internet marketing tactics do you focus on when you are starting your small business? Two weeks ago I quit my job to work for myself full time. I’ve been... read more
Online Advertising: Making the Most of Your Voice & Dollars
You’ve carefully crafted each and every aspect of your content strategy. You present a cohesive brand image that is unmistakably you. Your steady voice and aesthetic is reassuring. It gives... read more
How To: Monitor Your Competitor’s PPC Landing Pages
If there’s one thing that online advertising teaches you, it’s how to survive when faced with fierce competition. As an online advertiser, I frequently find myself competing against hundreds if not... read more
