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3 Frameworks To Help Prioritize & Conduct Your Conversion Testing

3 Frameworks To Help Prioritize & Conduct Your Conversion Testing
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Does Outsourcing Website Copy Mean Losing Control?

Does Outsourcing Website Copy Mean Losing Control?

Online Marketing

There are a number of important steps in the process of building a custom website redesign. Not the least of these steps is writing and rewriting your website copy. Effective,... read more

Potential Ongoing Fees Related to Owning a Website

Potential Ongoing Fees Related to Owning a Website

Online Marketing

Owning a website is a lot like owning a car. Think about it; you get to customize a website so it fits exactly what you need, you get what you... read more

How to Create Website Forms That Convert

How to Create Website Forms That Convert

Online Marketing

Contact forms are the most popular method to collect information on your website visitors. They’re also the most diverse. Forms range from registering for an event, applying for a job,... read more

The 2 Biggest Challenges Facing Your Website

The 2 Biggest Challenges Facing Your Website

Online Marketing

Websites are a crucial driver of business success. It’s where someone searching on Google discovers your business, where people who click through from your social media or email campaigns land... read more

Relying on Internet Info Can Cost You

Relying on Internet Info Can Cost You

Online Marketing

We all do it on a regular basis. You start wondering about some factoid or bit of information and, to find the answer, you turn to Wikipedia or some other... read more

Here's Why You Shouldn't Use Your Website as a Mobile Sales App

Here’s Why You Shouldn’t Use Your Website as a Mobile Sales App

Online Marketing

A lot of companies wonder why they can’t just use their websites as a mobile sales app for their sales team to look up product information on their tablets. After... read more

2 Human Quirks That Can Make Your Website an Absolute Failure (or a Resounding Success)

2 Human Quirks That Can Make Your Website an Absolute Failure (or a Resounding Success)

Online Marketing

Every time I resolve to eat healthy and then promptly see all my determination melt away in the buttery goodness of warm crusty bread, I realize how weak and irrational... read more

Millennials Hate Your Website. Here’s How to Fix It.

Millennials Hate Your Website. Here’s How to Fix It.

Online Marketing

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For the last few years, news outlets have been obsessed with Millennials. The official definition of the group changes constantly, but each description of Millennials seems to wind up in... read more

The Top 5 Ways You're Screwing Up Copy On Your Website

The Top 5 Ways You’re Screwing Up Copy On Your Website

Online Marketing

Are you doing the worst thing humanly possible to your website? Ignoring your website copy is a painful mistake so many companies make. Luckily, it’s something you can fix if... read more

Google Continues To Change And You Continue To Disappear

Google Continues To Change And You Continue To Disappear

Online Marketing

Google holds the power and if you don’t hold the key, you could end up dropping a lot further down the rankings than you’d like – especially after the most... read more

Paid Search: Drive The Right Kind of Traffic

Paid Search: Drive The Right Kind of Traffic

Online Marketing

It appears that there is something of a “traffic frenzy” going around. Many companies and marketing departments are convinced that traffic is the answer to all of their marketing problems... read more

Is Google Testing Paid Local Search Ads?

Is Google Testing Paid Local Search Ads?

Online Marketing

Dr. Pete just tweeted a screenshot of a SERP that he spotted last night – Google appears to be running a test with paid local search results! Just popped up... read more

The #1 Thing You Can Do Online to Lose Customers

The #1 Thing You Can Do Online to Lose Customers

Online Marketing

This is a story you can file in the “Too crazy to be true” genre. Our customers have shared with us today stories from TechCrunch, Business Insider and other sites... read more

The Key To Online Lead Generation For Your Business

The Key To Online Lead Generation For Your Business

Online Marketing

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When we are working with clients on fixing their marketing issues in the Seattle area, there are three main areas we address. The first area involves solving the obstacle of... read more

4 Questions For An Awesome Offer Landing Page

4 Questions For An Awesome Offer Landing Page

Online Marketing

Have you ever taken effort to truly design the architecture for your offer’s presentation and regularly update the products and services you have on your offer? What if I told... read more