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3 Web Design Landing Page Examples Critiqued

3 Web Design Landing Page Examples Critiqued
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Stop Losing Money With Online Advertising (and Why Twitter Ads Are Best)

Stop Losing Money With Online Advertising (and Why Twitter Ads Are Best)

Online Marketing

The simplest way to drive additional traffic to your website is most likely online advertising. Although a simple concept – Online advertising is a bit trickier than you might think.... read more

What to Do to Make Your Website Responsive

What to Do to Make Your Website Responsive

Online Marketing

If you have a website that is optimized for mobile devices, you may not have any interest in this blog article. However, if you don’t, you may wish to read... read more

Developer's Spotlight on 'Responsive Web Design'

Developer’s Spotlight on ‘Responsive Web Design’

Online Marketing

Responsive design gives users a streamlined experience on all devices, from mobile to desktop to tablet. But how streamlined and responsive is the web development process itself? What is responsive... read more

6-steps-to-effective-web-design-planning

6 Steps to Effective Web Design Planning

Online Marketing

Welcome back to another installment of “90 Seconds of Design with The Beard,” featuring me, Spencer P, Lead Graphic Designer at Synecore. One of the toughest challenges that comes along... read more

5 Suggestions for an About Page that Converts

5 Suggestions for an About Page that Converts

Online Marketing

One of the most important areas for your prospective customers is the About Page. By optimizing this space on your website, you can generate engagement and establish a relationship with... read more


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Facts, Logic and Transparency in Product Reviews

Facts, Logic and Transparency in Product Reviews

Online Marketing

Back in the day, less was more in terms of journalistic opinions. Fewer experts penned reviews and their audiences were fiercely loyal. Hollywood belonged to Siskel & Ebert, relationship advice... read more

Company Reputations Live or Die By Online Reviews

Company Reputations Live or Die By Online Reviews

Online Marketing

What value should we put on online product reviews when it comes to establishing the overall reputation of a company? How much credence should we give a web page penned... read more

Guide to Using Flexible Bid Strategies in AdWords

Guide to Using Flexible Bid Strategies in AdWords

Online Marketing

I’m sure by now many of you have at least heard of Google’s Flexible Bid Strategies (or read Larry’s blog post on the Top 10 AdWords Features of 2013), which... read more

Creating a Well-Rounded Search Engine Marketing Campaign

Creating a Well-Rounded Search Engine Marketing Campaign

Online Marketing

In online business, you cannot focus all your efforts on one particular aspect of your search engine marketing. Instead, it’s best to spread one’s efforts to get a better idea... read more

Virtual Currency and Online Engagement: The Benefits of Online Rewards

Virtual Currency and Online Engagement: The Benefits of Online Rewards

Online Marketing

Often people will drive an extra mile to go to a gas station that offers rewards points for their particular program. They will pick a contractor for their new kitchen... read more

Google Universal Analytics Rolls Out to Primetime: Have You Made the Switch?

Google Universal Analytics Rolls Out to Primetime: Have You Made the Switch?

Online Marketing

Google announced last week that Universal Analytics is out of beta and is now being rolled into primetime. All users can now make the switch to Universal, and if you... read more

18 Simple Methods To Build An Effective Site

18 Simple Methods To Build An Effective Site

Online Marketing

Do you want more people to visit your site and consume the content for longer? Stop distracting them and making them click away from your main goal. Simplicity is not... read more

8 Ultimate Design Enhancements for Your eCommerce Website

8 Ultimate Design Enhancements for Your eCommerce Website

Online Marketing

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A lot of factors need to be considered carefully in order to make an eCommerce website work. From the website design to the showcasing of products, everything should be in... read more

Avoiding Common Website Redesign Pitfalls

Avoiding Common Website Redesign Pitfalls

Online Marketing

I seem to hear it every time Twitter makes a change to the web interface, a sea of cries of “new Twitter is ugly/doesn’t work/is confusing” across the social media... read more