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The Anatomy of a Retargeting Ad That Converts

The Anatomy of a Retargeting Ad That Converts
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7 Tips for Getting the Most Out of Your Google Shopping Campaigns

7 Tips for Getting the Most Out of Your Google Shopping Campaigns

Online Marketing

Google Shopping campaigns are a great opportunity for retail advertisers to review their current PLA campaigns and optimize them for even better results. However, as many retailers are managing sometimes... read more

Your New Website Is Killing You. Here’s Why.

Your New Website Is Killing You. Here’s Why.

Online Marketing

You’ve come to terms with it. Your website is outmoded, outdated, and outshone. It’s time for a redesign—a revolutionary website redesign. So, you’ve decided to set to work and make... read more

New Dynamic Sitelinks: Google Gives Advertisers Free Sitelink Clicks

New Dynamic Sitelinks: Google Gives Advertisers Free Sitelink Clicks

Online Marketing

Google has given AdWords advertisers a pretty awesome gift: new dynamic sitelinks, free of charge, for the top three ad positions. That means Google will automatically generate sitelinks for certain... read more

Don’t Buy Hosting Before Debunking These 5 Hosting Myths

Don’t Buy Hosting Before Debunking These 5 Hosting Myths

Online Marketing

People shopping for their first web host are undoubtedly assaulted with flashy offers and inexplicable features from a barrage of providers – sorting through all of the options and terms... read more

How to Drive Traffic to your Website

How to Drive Traffic to your Website

Online Marketing

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What would a website be without any traffic? Think how it would be if there is a new store where no customers walk in; that’s exactly how a website without... read more


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How to Maintain Online Traffic Via Regular Content Updates

How to Maintain Online Traffic Via Regular Content Updates

Online Marketing

In online business, posting content updates on a regular basis is a great way to keep people coming to your web site. Recent studies and web site design tips have... read more

Six Tips to Improve Your Landing Page Performance Today

Six Tips to Improve Your Landing Page Performance Today

Online Marketing

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If your company uses a landing page or landing pages in its marketing, it’s one of the first things customers see when they interact with your brand online. If they... read more

3 Easy Ways to Generate Targeted Keywords for Your AdWords Campaign

3 Easy Ways to Generate Targeted Keywords for Your AdWords Campaign

Online Marketing

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Developing a list of targeted keywords is critical to achieving a successful AdWords campaign because your ads will be triggered when prospective clients are searching for your type of products... read more

Ad Retargeting: It’s Not as Complicated as You Think

Ad Retargeting: It’s Not as Complicated as You Think

Online Marketing

  Remarketing is one of the fastest growing areas in online marketing. Google first introduced remarketing ad options years ago, and now Facebook has them too. You might think most... read more

7 Ways to Guarantee Your Online Success

7 Ways to Guarantee Your Online Success

Online Marketing

For any online business, you need to always have more traffic to make sure your business is thriving online. Some businesses struggle to plan how they are actually going to... read more

Extreme Makeover: How Can You Tell If Your Website Needs a Redesign?

Extreme Makeover: How Can You Tell If Your Website Needs a Redesign?

Online Marketing

One of the biggest failures of any business today is neglecting its digital presence. Many companies erroneously believe that in order to be successful they simply need to have a... read more

how to drive more word-of-mouth referrals

7 Ways to Consistently Drive Word-of-Mouth Referrals

Online Marketing

To say it plainly, the best way to drive word-of-mouth referrals is to demonstrate to your customers that you think they matter. When they feel important to you — as... read more

13 Unique Ways Brands Are Using Twitter To Grow Website Sales

13 Unique Ways Brands Are Using Twitter To Grow Website Sales

Online Marketing

Twitter is one of the most effective mediums for communicating real-time information, and as many brands have demonstrated over the last few years, 140 characters are more than enough to... read more

Cookies: More Than Your Favorite Treat

Cookies: More Than Your Favorite Treat

Online Marketing

I’m told I make the best cookies. But this article isn’t about baked goods, unfortunately. Cookies, the kind you find on your computer, often get a bad rep. We’ll get... read more

9 Simple Ways To Better Your Online Presence

9 Simple Ways To Better Your Online Presence

Online Marketing

Businesses today invest a lot of time and money in online marketing to drive traffic to their website. But is all this money giving them the ROI they are looking... read more