Consumers are naturally attracted to watching videos, so it is surprising that affiliate video marketing is a segment of the media that has not yet been extensively used for monetization purposes by many companies. This means affiliate marketers who are considering trying video have a lot to gain. Affiliate marketing is one of the top places where the benefits of video marketing can truly be felt.
The most popular third party companies that are providing companies with the opportunity to make money from affiliate video marketing are currently YouTube, AffiliatePLY and Magnify.net though more affiliate networks that are also offering video opportunities are popping up all the time. YouTube is typically the most popular choice, being as it is the third most visited website on the Internet as a whole.
Affiliate video marketing is a very competitive sector where even a small advantage over competitors can yield generous rewards. A common mistake made by many is using television commercials including a call to action; video spots should be completely unique and made with Internet viewers in mind. These spots do not need to be expensive; the best way to outdo competitors through smart operation.
What are the main benefits of affiliate video marketing?
1. It can be used to develop personal connections with an audience
Recommended for YouWebcast: A Week in the Life of an Agile Creative Team
Videos add a personal touch to your marketing campaign that makes your audience feel as they have a closer relationship with your company. Videos are exceptionally powerful if they express the same opinions as held by your viewers. This helps your customers relate to the subject matter.
People are typically more likely to be convinced by videos than other forms of content. You can help create a greater sense of trust for your products and services by providing viewers with demonstrations where they can see the products in action.
2. It helps to increase traffic to your website
Affiliate marketing involves gaining the maximum number of visitors to your page possible in order to achieve success. One of the best ways to do this to increase the exposure of your business to a wider audience. When your videos are appropriately optimized for search engines through the right titles, tags and links, you will receive higher rankings. By choosing the best target keywords, the same results that could take months through using written content will take only several days.
Videos have typically have a far higher click through rate than standard website listings. The thumbnail of the video that appears in Google causes your page to stand out and attracts more clicks from users.
3. Affiliate video marketing is less time consuming than other methods
With affiliate video marketing, you have less technical issues to worry out. There is no need to deal with name servers, cpanel, plugins and Google algorithms. You also do not need to decide what type of video format to use as you can simply start creating videos and upload your video to YouTube or the video server of your choice.
Affiliate sales through websites similarly take a lot of effort and technical knowledge. You are required to buy a domain and hosting, write content, build the site, plan your SEO strategy and hope that you receive enough traffic to make it all worthwhile. With video affiliate marketing, you do not need to do any of this work.
4. It is cost effective
Videos are quick, easy and cheap to make while being more effective than many other methods. There is almost no cost for video marketing after you have created the content. YouTube, the most popular site to use, incurs absolutely no cost to upload your video.
How has affiliate video marketing benefited your company?