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How Dombivli Return Was Promoted On Social Media With A Creative Content Strategy

How Dombivli Return Was Promoted On Social Media With A Creative Content Strategy

World News

For movies with deep pockets, it is easier to get the media to go ga ga over it, what with the big stars and the budget for 360 degree promotions.... read more

3 Ways Getting a Dog Made Me More Productive

3 Ways Getting a Dog Made Me More Productive

Trends & News

1

I’ll admit it. I was looking for a short-term relationship — a low-risk commitment, if you will. I wanted a trial run with a guaranteed “out” if need be. What... read more

YouTube Partners With Tata Docomo To Offer Pre-Paid Mobile Streaming For 3G Customers

YouTube Partners With Tata Docomo To Offer Pre-Paid Mobile Streaming For 3G Customers

World News

In a latest Indian Social, Digital and Mobile report by ‘We Are Social’, it was revealed that 16% of the total population stream videos on mobile. The video content is... read more

How Domino’s India Created Buzz For Its Ten New Flavours On Social Media

How Domino’s India Created Buzz For Its Ten New Flavours On Social Media

World News

It is an awesome time of the year for foodies in the country. Domino’s India has refreshed its menu. The pizza brand has introduced 10 new flavours with five for... read more

12 Startups in Israel You Should Know About

12 Startups in Israel You Should Know About

Trends & News

Israel is home to over 4,000 startups and is often referred to as the Silicon Valley of the Middle East. Here is 12 reasons why: Altair Semiconductor The world is... read more

Embracing Market Disruptions – The End of TV as We Know It

Embracing Market Disruptions – The End of TV as We Know It

Trends & News

1

Many products, especially technology products, are marketed as revolutionary or game-changing. Most people know better than to trust marketers at face value. Disruptions to the market could be defined as... read more

Your Boss Uses Social Media More Than You Do

Your Boss Uses Social Media More Than You Do

Trends & News

1

Research shows that company bosses like to use social networks at the same time as telling their staff to stop using them Company bosses have been shown as somewhat “two-faced”... read more

Google's Material Design Shows Why Your Company Needs a Style Guide

Google’s Material Design Shows Why Your Company Needs a Style Guide

Trends & News

At last week’s Google I/O 2014 Developers Conference, Google rolled out a lot of new tech, including new wearables and new phones. They also released one of the most exciting... read more

India Has 243.2M Internet Users And 106M Active Social Media Users

India Has 243.2M Internet Users And 106M Active Social Media Users

World News

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“India’s digital landscape is evolving fast, but overall penetration remains low in the world’s second most populous country, with fewer than 1 in 5 Indians using the Internet in July... read more

Modi Meets Facebook COO Sheryl Sandberg

Modi Meets Facebook COO Sheryl Sandberg

World News

India is one of the biggest bets for Facebook’s future growth, according to the company’s chief operating officer Sheryl Sandberg. “No other country has the potential that India has,” said... read more

What is Sustainability in Business?

What is Sustainability in Business?

Sustainability

Sustainability can be defined in different ways. One of the most commonly accepted definitions comes from a 1987 UN Conference: “Sustainability is the ability to meet the needs of the... read more

Facebook Introduces New Kind Of Ad In India Around Missed Call

Facebook Introduces New Kind Of Ad In India Around Missed Call

World News

Mobile and emerging countries is where Facebook’s money lies. According to Facebook more than one billion people access Facebook on mobile every month and many do so across multiple mobile... read more

KRDS India Develops An Online Hearing Test Facebook App For Amplifon

KRDS India Develops An Online Hearing Test Facebook App For Amplifon

World News

Does a hearing problem cause you to feel embarrassed when you meet new people? Then it’s time to get your ears tested. In a unique concept where people can take... read more

Human Capital: The “People” Part of the Triple Bottom Line

Human Capital: The “People” Part of the Triple Bottom Line

Sustainability

1

The triple bottom line is one of the principles of sustainable business that gives weight not just to making a profit, but also to being responsible for how a business... read more

Behind Unemployment – Why Self-Employment is on the Rise

Behind Unemployment – Why Self-Employment is on the Rise

World News

One of the key indicators of Britain’s economic recovery is falling unemployment, down to 6.9% in the three months to February 2014. But unemployment figures are a tricky beast –... read more