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All Articles - Page 7
MasterCard India Crowdsources Ideas From The Youth For A ‘World Beyond Cash’

MasterCard India Crowdsources Ideas From The Youth For A ‘World Beyond Cash’

World News

Thanks to the advent of the internet and ecommerce, more and more consumers are opting to pay digitally. Gone are the days of long queues at the bank to withdraw... read more

Dalmia Continental Launches An Interactive Video For Hudson Canola, Viewers Decide The Story

Dalmia Continental Launches An Interactive Video For Hudson Canola, Viewers Decide The Story

World News

Dalmia Continental, makers of Hudson Canola Oil have embarked on a video marketing strategy to promote the canola oil amongst the digitally savvy, health conscious, modern Indian consumer. The brand... read more

2020 – US Banks Are Betting Big on Analytics

2020 – US Banks Are Betting Big on Analytics

US News

A recent study by Accenture talks about the future state of banking in US by 2020. Thankfully, the study reports, US banks have emerged from the travails of a battered... read more

Hidden-Camera Public Service Announcements Flood the Online Video Space

Hidden-Camera Public Service Announcements Flood the Online Video Space

Trends & News

Piggybacking on the prevalent prankvertising trend, several charities have released hidden-camera PSAs to bolster support for a variety of social issues. These charities film random people reacting to distressing situations... read more

Goan Youth Devu Chodankar Faces Jail For Anti-Modi "Holocaust" Remark On Facebook

Goan Youth Devu Chodankar Faces Jail For Anti-Modi “Holocaust” Remark On Facebook

World News

Looks like getting jailed for your critical Facebook posts is making a return. Devu Chodankar,a young Goan ship building professional could be well behind bars after a local court rejected... read more


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Books Take Center Stage in a Variety of Online Video Advertisements

Books Take Center Stage in a Variety of Online Video Advertisements

Trends & News

When e-readers and ebooks started flying off hypothetical shelves, many people cited it as the beginning of the end of “real books”. Slowly but surely, people are realizing that physical... read more

Climate Heating up for Midterm Election Ads

Climate Heating up for Midterm Election Ads

Government & Politics

(NextGen image) Billionaire hedge fund manager Tom Stayer is trending on television after announcing plans to fund his super PAC, NextGen climate, with $100 million. The group plans to back... read more

I Heart SF: How a Community Reinvented Itself

I Heart SF: How a Community Reinvented Itself

US News

San Francisco’s tech elite has experienced a disastrous PR crisis as of late.  With its steady encroachment visible everywhere – from Google buses to skyrocketing rents – there’s a perception... read more

Nigel Farage teaches you how to do Internet  Marketing

Nigel Farage teaches you how to do Internet Marketing

World News

Let me get this straight right at the beginning. I believe that Nigel Farage, the leader of the United Kingdom Independence Party, frequently talks nonsense. His party’s policies seem to... read more

Why And How Are Indian Brands Riding The Selfie Wave

Why And How Are Indian Brands Riding The Selfie Wave

World News

Indians are often quick in adopting global trends. When selfies became the rage last year, people on this side of the continent caught up fast. It also helped that mid-segment... read more

Local Media Coverage and Why People Vote the Way They Do

Local Media Coverage and Why People Vote the Way They Do

Government & Politics

In Thomas Baldino’s of Wilkes University’s review of  Andrew Gelman’s Red State, Blue State, Rich State, PoorState: Why Americans Vote the Way They Do, he summarizes that a voting paradox “is... read more

ThunderCats Lair For Sale, Buy It Before Mumm-Ra Does

ThunderCats Lair For Sale, Buy It Before Mumm-Ra Does

Oddball

  Thunder! Thunder! ThunderCats, Ho…me? I can’t hear that battle cry or the theme song to “ThunderCats” without my pulse quickening and the urge to hold a plastic Sword of... read more

How BrizzTV Evolved From Delivering Educational Content To Curating Twitter Conversations On TV

How BrizzTV Evolved From Delivering Educational Content To Curating Twitter Conversations On TV

World News

Social TV, the concept that allows you to engage with TV programs in real-time with a secondary device like a mobile is yet to become common in India unlike it... read more

Narendra Modi’s Facebook Page Fastest Growing Page Of Any Politician Or Elected Official Worldwide

Narendra Modi’s Facebook Page Fastest Growing Page Of Any Politician Or Elected Official Worldwide

World News

The would be Indian Prime Minister – Narendra Modi is the hottest topic offline as well as online. After giving an enormous victory to his party BJP, India’s most important... read more

Selfies Added to Television, Merriam-Webster Dictionary

Selfies Added to Television, Merriam-Webster Dictionary

Trends & News

The term, “selfie” is starting to trend on television. On May 19, 2014, there were more than 1,530 mentions of selfie on TV.  Comparably, there were only 129 selfie mentions across global television for... read more