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Mobile & Apps

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5 Reasons Businesses Should Invest in a Mobile App

5 Reasons Businesses Should Invest in a Mobile App
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Mobile Marketing Mistakes

Mobile App Marketing Pitfalls Every Marketer Should Avoid

Mobile & Apps

Mobile has revolutionized the way we live. Be it shopping, interacting with friends, planning vacation, or educating kids, there is an app for virtually for just about everything imaginable under... read more

Beyond Mobile Catalogs

Beyond Mobile Catalogs

Mobile & Apps

Surprised? Well, the minute we start talking about mobility in sales, catalog app is what comes to our mind. If we give it a couple more seconds, presentations, route maps... read more

Here’s How to Get Your App Some Love in the Apple iOS Store

Here’s How to Get Your App Some Love in the Apple iOS Store

Mobile & Apps

So you have your app built, tested and now it’s ready for prime time! Should be easy to get the app in front of people that want it, right? No!... read more

3 Myths About Buying Mobile Dashboards (And Why They're Wrong)

3 Myths About Buying Mobile Dashboards (And Why They’re Wrong)

Mobile & Apps

Making software purchasing decisions is a difficult task – you’ve got a lot of options to choose from, and if you haven’t done this before, wading through all the options... read more

Mobile App Marketing Tips For Small Businesses

Mobile App Marketing Tips For Small Businesses

Mobile & Apps

Mobile apps are becoming more and more important to a small businesses marketing strategy every single day. There are so many ways to use an app to forge connections with... read more


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Don’t Fall Victim to a Mobile Own Goal

Don’t Fall Victim to a Mobile Own Goal

Mobile & Apps

The World Cup creates a unique office environment. Sweepstakes are set up, flags are hoisted on desks and employees pledge undying allegiance to nations from all corners of the globe.... read more

Building That ‘Not More Than a Few Minutes’ Form in Your Mobile App

Building That ‘Not More Than a Few Minutes’ Form in Your Mobile App

Mobile & Apps

This post is part of a series on building forms in mobile apps. Successful mobile app development is, to large extent, understanding the constraints of Time and Space to build a... read more

3 Strategies to Help Create a Better Mobile Experience for your Customers

3 Strategies to Help Create a Better Mobile Experience for your Customers

Mobile & Apps

The mobile market is growing fast. How fast do you ask? At light speed. PCs are becoming an afterthought. Mobile is not just going to be defined to your smartphone... read more

Have Smartphone Developers Cracked the Code on Mobile Commerce?

Have Smartphone Developers Cracked the Code on Mobile Commerce?

Mobile & Apps

I have a confession to make: I hate to shop. Don’t get me wrong; I love new stuff as much as the next gal, but the actual act of shopping... read more

Messaging on the Move: Using Responsive Design to Improve Conversions

Messaging on the Move: Using Responsive Design to Improve Conversions

Mobile & Apps

What’s the first thing you do when you wake up in the morning? I’d like to say that the first thing I do is prepare a healthy breakfast and head... read more

Smartphone Culture – You need to embrace it!

Smartphone Culture – You need to embrace it!

Mobile & Apps

This past weekend, I attended a couple of College World Series Games and the games were very exciting games. (low scoring, dramatic finishes). What really struck me though were the... read more

Amazon Fire Phone Gets Great Reception

Amazon Fire Phone Gets Great Reception

Mobile & Apps

Amazon unveiled its first, very-own-branded smartphone today, the Fire Phone, and, beyond telephony, it will help create a consumer and technological connection moving beyond tablets with a direct line to... read more

Businesses: It's Time to Get Social, Think Local, & Spend on Mobile

Businesses: It’s Time to Get Social, Think Local, & Spend on Mobile

Mobile & Apps

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As a local business, you may have come across the term SoLoMo. The concept is a fusion of three separate, but equally important, elements of digital marketing: social, local, and mobile.... read more

Thinking Beyond Mobile Catalogs

Thinking Beyond Mobile Catalogs

Mobile & Apps

Surprised? Well, the minute we start talking about mobility in sales, catalog app is what comes to our mind. If we give it a couple more seconds, presentations, route maps... read more

How Good Is TCS Social Soccer App For Real Time Twitter Insights On The 2014 FIFA World Cup

How Good Is TCS Social Soccer App For Real Time Twitter Insights On The 2014 FIFA World Cup

Mobile & Apps

This is the FIFA World Cup month with the games being played in Brazil. With the battle on the ground, fans are also competing online. Social media networks like Facebook... read more