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Generating Leads With Mobile Marketing

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10 Vital Screenshot Rules for Your App Download Page

10 Vital Screenshot Rules for Your App Download Page

Mobile & Apps

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The amount of apps in the appstore and Google Play is still soaring: with over 1.3 million apps for iOS, and about 1.4 million for Android devices, competition for a... read more

Your Mobile Site is Not Your Website’s Little Sister

Your Mobile Site is Not Your Website’s Little Sister

Mobile & Apps

“Marcia, Marcia, Marcia!” People of a certain age (ahem) will probably remember that angsty cry from perpetually downtrodden little sister Jan Brady. Jan was younger than Marcia. She wasn’t as... read more

The “StealthGenie” Complaint May Not Accomplish Anything

The “StealthGenie” Complaint May Not Accomplish Anything

Mobile & Apps

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Two US Assistant United States Attorneys, Kevin Mikolashek and Jay Prabhu have filed a civil Complaint (Civil No. 1:14-ev 1273) against Hammad Akbar for selling a spyware product called StealthGenie.... read more

5 Compelling Social Apps

5 Compelling Social Apps

Mobile & Apps

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There are both a number of applications I use every day and several I have played with that I thought I would share with you today. I have paid for... read more

An Emotional Look Back at Nokia - The Rise and Fall

An Emotional Look Back at Nokia – The Rise and Fall

Mobile & Apps

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Last month Apple launched the (bendy) iPhone 6 and the Apple watch, so I thought we could have a little look back at some of the early mobile handsets released... read more

marketing strategy expert

Do All Businesses Need an App?

Mobile & Apps

“The number of internet mobile users is increasing at a tremendous speed each second.” “Mobile apps marketing is the biggest deal in the world now!” “Many businesses had already started... read more

The 5 Ws of Mobile Commerce Optimization

The 5 Ws of Mobile Commerce Optimization

Mobile & Apps

Everywhere you turn, it seems, people are talking about how understanding context is the most important aspect of building a better web. No one, though, has captured it as well... read more

What The New iPhone 6 Plus Reveals About The Future Of Work

What The New iPhone 6 Plus Reveals About The Future Of Work

Mobile & Apps

Apple’s launch of the iPhone 6 Plus reflects a wider trend of mobile devices slowly replacing PCs as the central device for the consumer’s every day use. The rise of... read more

How to Avoid Enterprise Mobility Disasters

How to Avoid Enterprise Mobility Disasters

Mobile & Apps

In my last blog on Mobility Strategy, I provided an overview of 7 crucial elements that factor into the making of a successful Enterprise Mobile Strategy. Each of these elements... read more

How Office And Employee Engagement Apps Are Improving Work Life

How Office And Employee Engagement Apps Are Improving Work Life

Mobile & Apps

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There’s an app for that. No really, it is not just a catch phrase anymore! There is literally an app for almost anything you do in your daily life- from... read more

iOS 8: Giving Developers More Ways To Connect With Users

iOS 8: Giving Developers More Ways To Connect With Users

Mobile & Apps

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With the release of iOS 8, Apple created a variety of tools aimed to increase user engagement. Features such as actionable push notifications, notification center widgets and app store preview... read more

How the Apple-IBM Partnership Could Change iOS Mobile Field Service

How the Apple-IBM Partnership Could Change iOS Mobile Field Service

Mobile & Apps

By bringing IBM’s big data and analytics capabilities to the iPhone® and iPad®, the Apple-IBM partnership could transform enterprise field mobility. This July, Apple announced its partnership with enterprise tech... read more

4 Non-Traditional Mobile Devices to Take Your Field Service Organization to the Next Level

4 Non-Traditional Mobile Devices to Take Your Field Service Organization to the Next Level

Mobile & Apps

Move your mobile strategy beyond just smartphones and tablets. These new mobile devices and accessories can change how you provide service. Mobile tablets and smartphones have infiltrated how field service... read more

Go Mobile or Go Home

Go Mobile or Go Home

Mobile & Apps

Not having a mobile optimized experience for your customers today is simply not an option. Why? Because customers are on their mobile phones 24/7 and it is critical a business... read more

For Field Service App Deployment, iOS Benefits are More than Skin Deep

For Field Service App Deployment, iOS Benefits are More than Skin Deep

Mobile & Apps

Unsure which operating system to deploy for your mobile field service strategy? Here are 9 reasons iOS is a strong enterprise option for managing your field functions. People love Apple... read more