In today’s ever-evolving marketing world, few can argue the need for an aggressive and comprehensive online marketing campaign to help a company stay competitive. A full 81 percent of marketing executives agree with this, but what avenues to digital marketing and customer engagement are they taking, and what are their current challenges? We explore these questions and take a look at the tools marketers anticipate using in the coming year.
![Executive-Online-Tool-Infographic How Marketing Executives are Adapting to Online Tools [Infographic] image Executive Online Tool Infographic2](http://cdn2.business2community.com/wp-content/uploads/2012/02/Executive-Online-Tool-Infographic2.png)


I am interested in knowing about companies who have successfully tracked their ROI. Specifically, what formulas are being used? Where is the infographic for that?