Linked In to Social Prospecting

Comments: 1

  • Great post Koka.
    Super useful tips.
    One watch-out for B2B selling is stay away from using LinkedIn for unsolicited contacts. While LinkedIn allows it and in fact charges for it, experience has shown that LinkedIn users are very resistant to spamming through the system.

    But as an intelligence tool, a pre-sales credentialization tool and a follow-up messaging tool it is terrific for B2B.

    Cheers

    Scott Armstrong
    Brainrider – Better B2B Marketing

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